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Copywriting Tips: 3 Ways to edit your copy AND say more (get rid of the garbage)
Most people spend far too much time thinking about, “Should I write more or should I write less?” Or… “Long copy versus short copy?” This is a completely irrelevant question. It’s like asking, “How much time should I spend working out?” In all three of …
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Copywriting tips – A POWERFUL short-cut to creating sales messages
Since it’s Friday and since I just got back in town after a few days, today’s message is going to be short… and sweet: *********** Free Strategy Session! Limited number of strategy sessions now available for current or prior customers and clients (Including amazon.com book …
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Copywriting Tips: How to write an order form – 5 things you MUST include:
New pop-culture feature for curiosity-seekers: I listen to music almost all day long. and for the last 7 years in my offline newsletter, Seductive Selling, I’ve included the particular music i’m listening to when I’m writing the newsletter. so from now on, at the very …
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Copywriting Tips: Overlooked common copywriting and selling misjudgments
Couple administrative things before we get into it: 1. Last week, I posted a pretty cool interview I recently gave, and since it was a holiday weekend, I thought I’d post it again in case you didn’t get a chance to check it out. If …
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Copywriting tips: How to start writing a sales piece, when you don't know what to say
I’ve been selling in print for close to 13 years now, starting an online or offline sales letter, space ad, video sales letter, or any other kind of marketing media, comes almost as naturally for me as riding a bike does. I say almost, because …
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Copywriting Tips – 7 Overused words you MUST eliminate from your marketing, now:
First, just to let you know, over 50% of the people registering for my Workshop, have applied for Hot Seats — which is starting to make Hot Seats, the most IMPORTANT part of this event. So if you getting a Hot Seat is important to …
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Copywriting Tips: Ever wonder why people put P.S.'s on sales letters?
“Absence of fear doesn’t make you brave, courage in the face of fear makes you brave.” Penn Jillette If you’ve ever read a long-form sales letter written using emotionally compelling “direct response style” sales copy… then chances are outstanding, the sales letter had at LEAST …
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e-mail marketing tips: A simple way to reduce risk that has nothing to do with guaranteeing ANYthing
Unless you’ve been living under a rock, then you know one of the most important things you can do to eliminate any risk associated with your purchase, is to offer very solid, very believable, completely unconditional guarantees. After all, if someone’s unsure of you, or …
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New vacation photos inside
I’m still catching up from being out of town last week, in New York City. So I figured, today I’ll post some photos of our vacation. Tomorrow I’ll be back with our regularly scheduled programming… Now go sell something, Craig Garber P.S. Discover How To …
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Small Business Marketing: A critical mistake people make when selling in print
You want to write a sales letter that makes people comfortable with you, right? And… you’re a smart enough marketer that you already know, the LAST thing you want to do is to make your reader feel like you’re trying to sell them something, right? …
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Special EXTRA Bonus Just announced:
On Thursday night’s “How To Be Real” workshop, in addition to the 9 parts of the workshop you’re already getting, I am also going to toss ANOTHER Special Bonus in: On top of everything else, you’ll also be getting actual swipe file examples of real …
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Are Your Customers And Clients Entrepreneurs Or Business-Owners?
If they are, and if you want an incredibly easy and effective way to get them to spend more money with you… then you must read this article right now. It’ll take you less than 60 seconds but pay off for much longer than you’d …
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Small Business Marketing – Attention, Max Money Customers Only: Now get discounts on my book
If you own my book, “How To Make Maximum Money With Minimum Customers: 21 Proven Direct-Marketing Strategies Anyone Can Use!” then pay attention. You can now get discounts on multiple copies of my book, and there are loads of reasons to do this. Read about …
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Direct-Marketing Strategies: purpose of a sales letter is…?
On the surface, obviously the ‘big picture’ purpose of a sales letter is to sell, right? But if you write only to sell, that’s probably not going to be very effective. Instead, you want to think a little deeper than just “selling.” See, there are …
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Direct-Response Copywriting: 5 Ways To Write A Good Advertisement
On Friday, I’ll be announcing the date of my book launch. The warehouse just received BOXES of of “How To Make Maximum Money With Minimum Customers,” so there’s lot of excitement coming your way, soon. Last night I was signing a few copies of these …
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Copywriting tips: How to "close" your customers in print… part 1 (R-Rated)
If you make your living by selling, this may be the most important piece of information you read this year. Yesterday I mentioned how if you’re selling results, solutions, and end benefits — instead of “all the things you do” — your customers will hear …
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A whirlwind of activity is going on right now, and you don't even know it:
On any given day there are literally millions of things going on out there in the world we are completely clueless about. Families being destroyed by senseless acts of violence… couples falling in love… and small children learning how to ride two-wheelers without training wheels. …
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This is your FINAL CHANCE
Tomorrow is your FINAL CHANCE to get your hands on this month’s issue of Seductive Selling — and now it’s FREE! Here’s what’s inside: * Five pages of live marketing examples! * $25,557 in blown advertising and how to make sure this doesn’t happen to …
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