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Home / Archives for December 2012
  • Zonite

    Couple of quick updates for you to check out, over the weekend

    Posted Dec 28 2012 in Direct Response Marketing, Human Nature, Personality Marketing

    Lazy week — yes, no doubt. Just a quick note to let you know I’ve added a few more ads (along with some esteemed commentary) to the Offbeat Ads section. And, I’m slowly updating all the Videos I’ve made in the past, to the new …

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  • ChristmasTrees

    All the best to you and your family

    Posted Dec 24 2012 in Direct Response Marketing

    Just wanted to take a minute to wish you and your family nothing but good cheer and fun this Christmas season. Enjoy, and relax. You deserve it Have fun, Craig Garber

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  • Preventiveproducts

    Why it’s harder to sell preventive products:

    Posted Dec 21 2012 in Direct Response Marketing, Human Nature, Persuasion

    O.K. this is going to be my last “official” post of this year. I’ll be on next week for holiday wishes and maybe some other “fun” stuff, but nothing too heady. We’re closing down the Kingdom for work, until 2013… and I hope you’ll be …

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  • CelebrationPromo

    GREAT Marketing Promo & Irresistible Offer: Tijuana Flats

    Posted Dec 19 2012 in Creating Irresistible Offers, Human Nature, Persuasion

    I can’t tell you how many times I see individuals and big dumb companies trying to run promotions… that take advantage of some upcoming event, or a recent newsworthy item. Most of these promotions are average, at best.  But MANY times — especially when the …

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  • OldAds1

    New Offbeat Ad Posted: Ooh baby… Is that a telex in your pants, or are you just happy to see me?

    Posted Dec 19 2012 in Communication, Human Nature

    Just posted a new ad in the Offbeat Ads section of my blog. The ad’s called “Ooh baby… Is that a telex in your pants, or are you just happy to see me?” Oh, and here’s a cute story you might like. Years ago, when …

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  • OrderForm

    25 Ways to write an order (response) form

    Posted Dec 18 2012 in Conversions, Creating Irresistible Offers, Direct Response Marketing, Persuasion

    Order forms are like good-night kisses after a first date. Set ’em up properly, and all that hard work you did in the sale, pays off in spades. Screw ’em up… and you get sent home with your tail wagging in between your legs. Now …

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  • LifeMagazine

    iTunes, Google, and Life: 3 ‘quickies’

    Posted Dec 13 2012 in Craig Garber, Human Nature, News

    Lots of stuff I have to do today, so this’ll be brief. Just wanted to let you know about a few cool things I recently saw. For starters, if you’re a baby boomer, then you’ve no doubt stopped at the checkout counter in the grocery …

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  • Tipalet1

    New Offbeat Ad Posted: Tipalet – Ahhh… the 70’s

    Posted Dec 11 2012 in Communication, Craig Garber, Human Nature

    Just posted a new Offbeat Ad. This one is called, “Ahhh… the 70’s” Bring your tube socks and your tiny gym shorts with you, and read the post over in the Offbeat Ads section, right here. ATTENTION: How to make 2013 your best year EVER …

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  • GreedSelfish

    Why selfish people fail

    Posted Dec 10 2012 in Copywriting Tips, Persuasion

    O.K., so before you think this is a feel good mindset post about Karma… let me tell you that it’s not. If you don’t already know that being selfish is just bad for you, in general… I can’t help you. I’m assuming everyone reading this …

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  • Good Customer Service

    Not one, but TWO cool customer service stories

    Posted Dec 7 2012 in Communication, Human Nature, Increase Net Profits

    I figured we’d end the week on an up note, so check this out. Now as you know, retail store clerks aren’t exactly known for how accommodating OR how motivated they are. However, a few weeks ago I was up in New York City, at …

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  • Gillette1

    2 more “Offbeat Ads” posted

    Posted Dec 5 2012 in Copywriting Tips, Direct Response Marketing, Lead Generation

    I’ve posted a couple of unconventional new ads to the Offbeat Ads section of my blog. Check ’em out when you get a chance. Oh, and don’t worry – we’re going to have comments set up there pretty soon, so you can contribute your own …

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  • CraigShot

    New blog live, and some cool stuff to look forward to:

    Posted Dec 4 2012 in Audio & Video Recordings, Direct Response Marketing

    I mentioned last week I was in the middle of changing my blog, and it’s live, right here and now. There are a few new things on the blog you’ll want to pay attention to, and I wanted to talk about them in today’s e-mail. …

    Read More

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