Month: February 2011
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< 36 hours left, Thursday's Workshop now half-full
There are less than 36 hours left to register for the “Keepin’ It Real: How To Be A Real Person In Print, And Make A Small Fortune From It!” call Thursday night, and we are now filled half-way to capacity. Download the exciting Free Special Report to find out the “4 Dirty Little Secrets To…
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Special EXTRA Bonus Just announced:
On Thursday night’s “How To Be Real” workshop, in addition to the 9 parts of the workshop you’re already getting, I am also going to toss ANOTHER Special Bonus in: On top of everything else, you’ll also be getting actual swipe file examples of real live copy I’ve written! We’ll use these examples to go…
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Small Business Marketing: Ever wish you could wire someone's jaw shut?
Hey, before we get to today’s tip, make sure you read this eye-opening Special Report called “4 Dirty Little Secrets To Being A REAL Person When Selling In Print… That Make You A Small Fortune!” that’s on the top left-hand side of this page *** Now here’s today’s tip: Have you ever had a conversation…
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re: How To Be Real teleseminar & Downloadable Free Report – links fixed
Sorry about the mix-up. The links to sign up for the call have been fixed. And now, you can also download the free report from the same page – right at the top on the left. You can “do it all” as they say, right here We are almost half-filled up on this call and…
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re: How To Be Real teleseminar
As promised, (but again, a little later than I’d expected), the information about this workshop has now been posted. You can find it right here: Also, close to 100 people have already downloaded the free report I posted earlier. The information in it, isn’t something you’ve ever seen before, so I urge you to check…
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BREAKTHROUGH Free Report Now Available to Download (filled with exciting new stuff)
A little later than I wanted to release it, but the Special Report you’ve been waiting for is now available to download. In this exciting and very informative report, called: “4 Dirty Little Secrets To Being A REAL Person When Selling In Print… That Make You A Small Fortune!” you will discover: * The ONLY…
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New Copywriting Product Announcement: Sorry, first 50 people ONLY – reason why inside
Just the same way you never get hit by the bus you saw coming… you never know how popular something’s going to be, either. I’ve talked about this new product I’m going to be releasing, called “How To Be Real When Selling In Print,” and frankly… I’ve been SLAMMED with comments and people wanting to…
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Copywriting Tips: The right way… and the wrong way… to ask questions
When I first started writing copy, an early mentor of mine told me not to use questions as headlines until I was more experienced. And I’m glad I listened to him. Asking questions takes a lot of finesse and there are some little subtleties you really need to be aware of. I’ll give you a…
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MAJOR Copywriting Secrets – 2 quick announcements re: Thursday, y 1 more
Just a quick note to let you know the “How To Be Real” workshop will take place next Thursday, March 3rd, at 7pm Eastern time. If you can’t make the call, don’t worry, you’ll be given an e-mail address where you can send your questions in, for me to answer… and you’ll also be given…
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Copywriting Tip: 7 Ways to make SURE your buyers read your copy
I do a LOT of copy critiques, and an extremely common problem people have, is “readability.” Meaning, your copy isn’t presented in a way that’s makes reading it — and therefore understanding it… and therefore BUYING from you — as easy as possible. Here are a few easy rules to follow, that make your copy…
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Business Strategy Consulting: How to have fun AND make your buyers come back for more
Last week my son and I went to see Robert Randolph and The Family Band in concert, across the bridge in St. Petersburg at the State Theater. I love seeing shows in small theaters like this because nowadays the sound is really good in places like this, and you can get pretty close to the…
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Are Your Customers And Clients Entrepreneurs Or Business-Owners?
If they are, and if you want an incredibly easy and effective way to get them to spend more money with you… then you must read this article right now. It’ll take you less than 60 seconds but pay off for much longer than you’d imagine. Now go sell something, Craig Garber P.S. Any other…
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Copywriting, Examples of Advertorials: Best. Ad. Ever.
There are only a few people in the world who can put together an ad like this. This is why people pay me huge sums of money to hire me… to consult with me… and it’s why they buy my products. Click on the ad and you’ll be able to download it. And take advantage…
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Small Business Marketing – Attention, Max Money Customers Only: Now get discounts on my book
If you own my book, “How To Make Maximum Money With Minimum Customers: 21 Proven Direct-Marketing Strategies Anyone Can Use!” then pay attention. You can now get discounts on multiple copies of my book, and there are loads of reasons to do this. Read about it here for more information. And… Thanks for your support,…
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Copywriting tips: Big mistake you're making when writing to your buyers
When I first got started writing copy, I was told “People are lazy, and that when you write, you have to do things to help them overcome their laziness, to help them take action now.” Or else… because they’re so lazy, they won’t do anything. After 11 years experience writing copy, I don’t agree with…
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Copywriting tips – Re: you vs. me
You recently asked me if there was a simple “test,” to see if you’re sales letters and e-mails are on the right track. The truth is, there are about a dozen or so tests, but most of them are so involved… we’d need to be discussing them in person, with examples sitting right there in…
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Want me to speak at your next workshop or event?
Few things are as impressive as having an author speak to your audience. If you’re having a workshop or event, and you’d like me to speak at it, I now have a web page set up to make this happen. You’ll find all the details and you can ask me any questions right here on…
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Direct-Marketing Strategies: purpose of a sales letter is…?
On the surface, obviously the ‘big picture’ purpose of a sales letter is to sell, right? But if you write only to sell, that’s probably not going to be very effective. Instead, you want to think a little deeper than just “selling.” See, there are three reasons why you’re writing a sales letter. And if…
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Small Business Marketing: NO exceptions here
In 4 weeks I’m going to be in New York City , so if you want to book a full or half-day of consulting with me, and you’re in that area, contact my office now. I’m only going to have ONE day available to do this, and it’s going to be Tuesday, March 8th. For…
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Copywriting tips: finally, 2-pay plan available on your next copywriting critique
I’ve been meaning to get this set up for a while, and now it’s fixed: If you want a copywriting critique, there’s now a two-pay option available. And yes, of course this comes with a 100% Money-Back Guarantee: If my recommendations don’t boost your response rates dramatically… then your critique is free. I typically cover…