Month: August 2013
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More offbeat ads just posted:
Lazy Friday before a holiday weekend, so nothing too heavy today. Check out the new Offbeat Ads I just posted and have a good weekend. Next week I’m going to have a nice little sale on some of my products, so pay close attention on Tuesday. I’ve already put my book on sale in case…
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New Q & A Video Posted – How To Put A Squeeze Page Together, 2 More Questions answered:
Just posted a new Q & A Video and you can see it right here: Send your questions in for next week’s episode, right here Today I answer the following 3 questions: How to put a squeeze page together… How long should it take to write a sales letter? And… Should I become an entrepreneur,…
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Copywriting Tips: 2 Ways to solve BIG marketing problems
When you’re writing a promotion… nothing should be “accidental.” Sure, you might accidentally stumble across an idea that’s really smart or quite profitable. But ultimately… everything you write and present to your buyers, should be deliberate, and it should be purposeful. It’s no different than having surgery. A doctor doesn’t make a cut, or move…
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2 Ways To Come Up With Your “Big Idea”
How to create “the big idea” for your product or service: No matter what you’re selling, you’re going to continue struggling, if you’re not offering up “a big idea.” Meaning, something that makes you different, or positions you differently than anyone else. Some people call this a USP (Unique Selling Proposition), but your buyers don’t…
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Really cool Free resource:
I don’t recommend too many tools, because most of them are over-hyped. But over the last 7 months, I’ve been using something called Dropbox, and it’s absolutely outstanding — and, it’s also ZERO cost. What Dropbox does that’s so cool… is it syncs files between computers, and basically acts a an “instant file storage” for you, offline, which…
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Copywriting Tips: 5 Ways To Write A Great Offer
OK, lots to catch up with… For starters, this is the LONGEST I’ve ever gone, since my business has been online, without sending out a tip. Yes, I’ve definitely been somewhat invisible. (Funny to think that at one point — say… only 10 years ago… plenty of businesses weren’t online.) I’ve had good intentions, but…