Your Life, A Collection Of Memories
First, a quick reminder about the fre.e webinar I’m hosting this Thursday at 12 noon, Eastern time, which you can register for here: (just get on my e-mail list and you’ll be notified tomorrow.)
It’s called, “What Makes People Tick: How to make a small fortune by pushing your prospects emotional buy-buttons!”, and one of the things we’re going to explore on this webinar, are the four common misconceptions or “buying myths,” that most people foolishly let dictate their marketing strategy.
Don’t miss out, it’s gonna be good.
Anyway, today let’s talk a little bit about story-telling.
You may or may not know that I interview a different person once a month, and these interviews are mailed out to my offline Seductive Selling Newsletter members, along with their newsletter. They are part of a series I call the Audio Success CD of the month, and I really enjoy doing them.
From time to time, people will tell me what a good interviewer I am, but really, I’m not. I’m just inherently curious about people, so when I’m interviewing someone, all I’m really looking to do is to find out more about them. I’m just trying to get them to tell me their story.
Story-telling is so important in people’s lives that entire businesses have been created so you can tell your story.
For example, here on my desk is a book called “My Life: A Collection Of Memories.” This is a huge book (8.5″ x 11″, 314 pages) with loads of questions for you to fill in, that tell your story.
I don’t often get a chance to write in the book, but every now and again I manage to get through a page or two. And someday it will be finished and I’ll give it to my wife or my kids as some sort of a legacy.
This is actually the second book like this I own – the other is a much smaller book whose name escapes me at the moment, but I’m sure if you look up the “My Life” book on amazon.com, others will come up along with that listing.
There’s another company out there called StoryCorps (see them online at storycorps.net) that has mobile and stationary recording booths placed in various locations around the country. You go into the booth (maybe with someone your care about who interviews you) and then you simply record your story for others to listen to.
What’s really cool about StoryCorps is that they also have a listing of questions posted online, you can use to create your own story, or to interview someone your care about. You can find those questions here:
The secret to being a good interviewer though, isn’t just asking good questions. It’s in genuinely wanting to learn as much about the person you’re interviewing, and in wanting to make the time you’re spending together “fun,” as opposed to “informative.”
To get your hands on some of better quality interviews I’ve done, take the free 30-day test-drive of Seductive Selling – you’ll also get 17 other gifts (watch the video and you’ll see!), and you can get ’em all right here: http://www.kingofcopy.com/ssnl
Now go sell something, Craig Garber
P.S. Don’t forget to register for Thursday’s webinar! I won’t be giving an interview, but you can bet your last dollar on getting LOADS of quality information about getting your prospects to buy from you, by using emotionally compelling sales copy and marketing strategies!
Sign up for it here: (just get on my e-mail list) and I’ll see you this Thursday, March 5th at 12 noon.
Check out ALL the King’s products at http://www.kingofcopy.com/products
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