30 minutes in hell… a lifetime in heaven.
Being an entrepreneur isn’t easy.
You’re responsible for everything including selling… marketing… computers… employees… product development… and paying taxes, just to name a few.
And while most people think the key to getting everything done is managing time, this is a myth. In fact, nothing can be further from the truth.
See, you can’t manage time, any more than you can manage gravity, right?
But you can manage yourself and you can manage what gets your attention.
Meaning, what to give your attention to, determines what gets done, your attention is what you should focus on managing.
I have many different things going on, and when I need to get a LOT of work done, very fast, one of the most effective ways of doing this, is to use a timer.
I have a little white square digital timer sitting here on my desk right in front of me, that counts down time, backwards, from any length of time I set it to, down to zero.
So for example, when I’m writing my monthly offline newsletter, Seductive Selling, and I need to get stuff done, rapidly… I’ll set that timer to 30 minutes. Then, I literally won’t move or get up or look at e-mail or surf the web or do anything other than write my newsletter, until that timer hits “zero,” and the alarm goes off.
Now don’t get me wrong, that 30 minutes is like 30 minutes of hell. No different than running or swimming for 30 minutes straight with literally no stopping for breath.
But what you’re going to get done in that time-frame, will typically far surpass anything else you’re going to get done in the same time-frame without using this timer technique.
Remember, the things that separate the student who graduates from college with a 3.8 average, and the student who graduates with a 3.5 average, are very subtle. Certain ways of studying, certain methods of recalling information that would otherwise be undetectable by the untrained eye.
And business is no different. It’s these little subtle actions that differentiate the people who are incredibly prolific and successful, and the people who are doing “ok,” but who never seem to be able to get things off the ground the way they have the potential to.
This “timer technique” is one of these subtleties, so I suggest you use it. It allows me to get multiple things done, quickly and quietly, and incredibly efficiently.
We’re into our fourth year of publishing Seductive Selling, and it’s never been late or sloppy. And I’ve never put out an issue that was “a little under par.”
And this technique is one of the many reasons why. Don’t believe me, though. Instead, listen to the video and audio testimonials I have at http://www.kingofcopy.com/ssnl/testimonials
I suggest you try this timer technique — I think you’ll be very happy with your results.
Now go sell something, Craig
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