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If you don't ever get started... you'll never get there.

Dear Friend,

Today, let's take a look at some of the mail that's been lying around my inbox.  I haven't answered questions in a while and now's as good a time as any.

"I heard about your site via a list I'm subscribed to.  Found the info very interesting and decided to dig further.  I was very excited to find out that you reside in Lutz since I live here also.  What impressed me most was that you have your phone # and mailing address freely available for anyone to contact you.  Anyhow, since I'm in the beginning of a major push to build an Internet business I thought it will be great to learn a few tricks of the trade from someone already doing great things in this industry and living in my home town as well. I wish you continued success and am looking forward to meeting you someday."

I'm not going to reveal this person's name because he's about to get a slammed.  Now think about this.  The guy lives in my home town, which is so small you could pack it up in an overnight bag on your next visit to Aunt Tilly... he's mentioned two specific things he's learned from me, and he's only JUST signed up -- which means he probably found HUNDREDS of new things on my site to help him, and yet...

He's Too Cheap To Spend Any Money With Me For Advice!

I've said it before... and I'll say it again:  Unless you're ready to start spending money on your education, you're not really learning ANYTHING.  Because without any "skin" in the game, your investment is "zero" and as you know, you can't measure any kind of return on your investment unless you actually HAVE an investment.

The more you move up the entrepreneurial food chain, the more you're going to see this becoming apparent.  I have, and everyone else I know who's moving "UP" has experienced the same things in their life.

Look, Zig Ziglar once said something like "If you don't ever get started... you'll never get there," and Lord knows that's the truth.

Makes sense, doesn't it?

Here's another one:

"I am brand spanking new to learning about marketing and copywriting.   I just started selling used info products on ebay and want to do direct mail (offline and online).  My biggest challenge now is finding an aggressive and competent mentor who would cut the learning and implementation curve by 80 %.

One thing that I am curious about is ... with all the Masterful and compelling copy that people are being exposed to nowadays in this info revolution, will they not get "immunized" to most of it ??  Thanks, Terrance Springer"

Terrance, great question.  I just finished making all the DVD's for "The Underground Manual Of Selling And Manipulation: 47 Ways To Push The Emotional “Buy Buttons” Of Your Prospects!"  This will be coming out next week, and includs 5 (or 6) DVD's that break down many many different direct-response ads, including ads from the late 1960's, early and mid 1970's, and even the 1980's, plus some modern ads as well.

And you know what?

None of those ads (at least the good ones anyway)... were DRAMATICALLY different from today's ads! 

Want to know why? 

The answer is simple:  See, your ability to sell is directly proportional to your ability to manipulate, motivate, and control your prospect's behavior, and your ability to do this, is 100% controlled by your ability to push their emotional "buy-buttons."

And this deals with your ability to understand and control human emotions and psychology, which hasn't changed a lick since the Adam bit into the apple in the Garden of Eden.

Oh, and as far as finding yourself a good mentor, this guy would be -- hands down -- the person I'd work with:  http://www.kingofcopy.com/maverickmentoring

O.K., now let me wrap up today's message up with a special deal for you.  Today is my wife's birthday and this means I am going to run a SELDOM-SEEN sale.  I'm slashing $100 bucks off the price of an intensive 7-Step Sales Copy Review, or an hour of coaching time, your choice.  But ONLY when you order using this link here:  http://www.kingofcopy.com/sale

I have NO idea how long I am going to be keeping this sale going for, but as usual, it's not going to be very long.  So get moving on this, right NOW!

And if you're not already in this situation, I hope you too, get to experience what it means to have a true partner in your life, like I have in my wife Anne.  Someone you can celebrate, and someone who sticks by you through thick and thin. 

See, it's easy to be excited about your relationship when your riding your new boat out on your lake, and when you're flying first class all over the place.  But when you're filing bankruptcy... when the wolf's at your door... and when your ex-wife's got a knife pressing right up against your balls... it sure is... a totally... different... story!

Now go sell something,

Craig Garber

P.S. Want me to rip apart your sales copy right in front of your very eyes, on DVD?  Then hop on board the Maverick Marketers Coaching Club today:  http://www.kingofcopy.com/maverickmarketer

Any comments?

Send them to me by scooting over to the contact form on my "Here's How To Contact Craig" page, and maybe I'll publish them -- I appreciate your feedback!

You can reprint, or link to this article, or to any article on this web site, as long as you include the following text-box:

“Craig Garber is America's top direct-response copywriter.  Join the ranks of Garber's swelling list of global VIP's who subscribe to his unconventional weekly marketing moments, and discover how to dramatically boost your sales and improve the response to your sales copy, on his website at http://www.kingofcopy.com. Copyright © Craig Garber.  All rights reserved.”
Copyright © 2004 - 2008 Craig Garber.  KingOfCopy.com® is a registered trademark of Craig Garber.  All rights reserved.