If you want your sales copy to sell more, then stop what you’re doing, and read this IMMEDIATELY:
“Let me review your sales copy -- if the recommendations I make don't boost your response rates dramatically -- then your review is FREE!”
Finally, A 7-Step Meticulous (And Brutally Candid) Sales Copy Overhaul, Designed To Transform Even Your Mediocre Ad... Into An Eye-Opening Winner That's Making You A Boatload Of Cash!
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Dear Friend,
Writing good sales copy isn't easy. Everyone knows that.
And in fact, nowadays... just being "good" isn't anywhere near good enough.
If you want to sell something in today's day-and-age -- regardless of what it is -- your sales copy must be compelling, without being pushy or obnoxious... your prospects must feel you're empathizing with them... and... more than anything else, your sales copy must command attention!
But here's the rub: At the same time, while you've got all these things going on, your sales pitch has got to be "invisible" to your prospects!
Why?
The answer is simple: Great sales copy is so engaging, and you get so "involved" in it, you don't even realize you're reading a sales message.
And that's how your prospects have to feel -- they can't "sense" they're being "pitched".
You want them to be so relaxed... so "disarmed"... and so "hooked" on what you're saying...
They’ll Feel “Compelled” To Do
Exactly What You're Telling Them!
Great sales copy positions you as if you were an old friend giving your prospects sage and well-meaning advice.
Sales copy that produces results like this, reads like a "greased slide", from start-to-finish, forcing your prospects to buy from you... right now, without them even thinking about it.
And once your sales copy "works", you've basically got a license to print money at will, whenever you want it.
But hey, let's face it: Unless you're a damn good copywriter, it's nearly impossible to get your sales copy to stir-up that kind of emotional direct-response in your prospects, isn't it?
Yet the inescapable fact is, if you want to sell more...
Your Sales Copy Must Somehow Do This!
Because after all, that's why you buy things -- to satisfy those stirred-up emotional wants of yours.
Oh sure, you may justify your purchases later on, using "logic" -- you know, with thoughts like "that was a great value"... or, "this model's going to make my life a lot easier" -- but make no mistake about it: What caused you to buy, was some kind of emotional response triggered deep inside you.
Just go back over some of your own buying decisions and you'll see what I mean.
For example, Why did you chose to live in your neighborhood?... or Why are you using one doctor over another?... and everything else in-between.
Weren't those decisions made, based on something you "felt"?
Of course they were!
That's why, whenever you're trying to sell something, you've got to trip your prospects emotional wires... tug at their heartstrings a bit... and get them all fired-up and excited about buying...
Before They Buy!
But how can you consistently do this?
Well for starters, there's a lot of theories around... about which of your prospect's emotional "hot-buttons" you need to push.
Some "experts" say you should use "fear of loss" to get your prospects to do something.
And you know what?
Sometimes that works.
Others will tell you to rely on emotions like greed... hope... and vanity.
And... sometimes they work too!
The thing is, each of these emotional "triggers" will work, along with another 25 or 30 more, depending on what you're selling, and who you're selling it to.
But which one of these emotional triggers should you use to sell your goods and services right now, and how do you make sure your sales copy doesn't land you all alone out there in the jungle, hunting for elephants armed only with a water pistol... instead of that large bore game-hunting rifle you really need?
How To Stop Bleeding Cash... Wasting
Your Time... And Frustrating Yourself To No End!
The good news is, now you can discover exactly how to tweak your sales copy to evoke the precise emotional responses in your prospects, to start selling more -- much more.
This kind of powerful sales copy commands your prospects to buy from you, time-and-again. And...
I’m Going To Tell You Exactly How To Do This!
It's true! For a limited time only (as my schedule permits), I'll review and overhaul your existing sales copy...
At a fraction of what it costs you
to hire me to write your sales copy from scratch!
Plus, I'll even go one step further: Because I'm so convinced you're going to find this service to be such a tremendous value... I'm willing to gamble 100% of my profits on it!
Here's the deal:
I'll review the 7 Most Critical Components of your sales message, and tell you everything you need to do, to turn your display ad... sales letter... or website... into a nice little income stream for yourself.
And here are those 7 Most Critical Components I'll go over with you:
- Your Headline!
Your headline's responsible for as much as 80% of the success of your ad!
Remember, your headline is the "ad for your ad", and if it doesn't capture your prospect's attention in the first 0.7 seconds they see it -- your display ad... your sales letter... or your website -- is simply dead-in-the-water.
You won't get a second chance with your headline, so you must make sure your first (and only) shot is a real winner.
I'll show you all the proven tricks you need, to "turn up the volume" on your headline, so your prospect's can hear it -- loud and clear -- even if it's barely audible now!
This way,
Your prospects will be stopping
dead-in-their-tracks, to read your sales copy!
- Your opening line!
Master salesman Elmer Wheeler, the man who tested 19 million word combinations in 137,000 different selling situations, once said...
“Your first 10 words are more
important than your next 10,000!”And boy-oh-boy, when it comes to writing sales copy, ain't that the truth! See, you've got to realize...
Sending someone a sales message... is like crashing their party, totally uninvited!
And you've got about 5 seconds to convince the hosts of that party (your prospects), why they should let you in!
But the good news is, if you can make your prospect feel at home with you during these first 5 seconds...
You’ll have won them over,
for many many minutes to come!The simple fact is, if you're opening's not compelling and interesting... you don't have a snowball's chance in hell of ever making your sale!
As part of your 7-Step Sales Copy Overhaul, I'll reveal what you need to know, so your opening line doesn't send you packing!
- Your actual story or sales message!
Most sales copy tells you virtually "nothing", when it comes to the actual "meat" of your message.
And unless you're giving away space heaters to homeless people in the middle of wintertime in northern Wisconsin, this is a selling "time-bomb", that's going to explode in your face.
Because...
Your sales message must be able to pierce
through ALL the clutter in your prospect’s life!And telling your prospects things like, your name and how long you've been in business... and then saying a few general features about your product or service -- things like, "Biggest steakhouse in Texas!" or... "Satisfaction Guaranteed!" -- amounts to doing absolutely nothing, as far as getting your prospects to buy from you.
The reason is, claims like this are thrown around so often, and they're so vague, they don't even get noticed any more.
Plus, frankly... they're boring.
And trying to cut through all that clutter in your prospect's life, armed with nothing but a boring sales message...
Is Like Trying To Win The
Indy 500... Driving... A Skateboard!It's just NOT going to happen -- and you simply will not get through to them.
You'll discover how to fix your sales message, so it's compelling and exciting for your prospects, and attracting sales, instead of repelling them (which is what almost all sales messages are unknowingly doing).
- Your offer!
Would you believe, most offers are so lame... they couldn't even sell ice-water to construction workers repairing the highway on a hazy and humid hot summer's day down here in South Florida?
It's a fact!
If you want to make your cash register go “ka-ching!”, your offer needs to be the fattest, juiciest promise you can make, wrapped snugly inside a cozy warm "safe" guarantee, your prospect can hang their hat on.
We'll talk about how to make your offer and your guarantee, so compelling...
It’s as inviting to your prospects... as the scent of
a fresh-cut bouquet of georgeous Spring flowers
still damp from this morning’s dew!
- Your compelling reason to act now!
Are you giving your prospects a compelling reason to take action and buy from you... right now?
Is it believable? And is it compelling enough?
I'll set you straight on this aspect of writing sales copy, that nearly everyone struggles with. This way, you won't be standing there with your arms up in the air, wondering what happened!
Instead... it'll be like opening a checking account -- only everyone else is filling it up with deposits!
- Your call to action!
Meaning, what is it you want your prospects to do?
For example, how are they supposed to place their order?
Should they call your toll-free number between 9 a.m. and 5 p.m.?
Should they come by your store on Tuesday and Thursdays for the “Stay-At-Home-Mom's Afternoon "Before School Gets Out" Special”?
Or should they "Click here to be taken directly to a secure and fraud-proof web page"?
See, very few sales messages give you a specific step-by-step call-to-action. Yours must, if you want to maximize your sales... and I'll tell you how to do it.
- Your P.S.!
Most sales messages don't even have a P.S. (And "Yes", even your newspaper display ads need them!)
NOT using a P.S. is a mistake, and... a missed opportunity.
Because sometimes... the only thing your prospects read, is your headline... a sub-headline or 2 along the way... and your P.S.!
But if you don't have one, you're missing what may be your last... and in some cases... your only opportunity to make your sale!
If you do have a P.S., I'll make sure you're not missing your mark, and if you don't have one... I'll clue you in on how to sharpen your pencil and create one.
Having a P.S. is not only critical, but oftentimes, if your P.S. is strong enough, it'll actually end up making your sale for you.
These are the components of your 7-Step Sales Copy Overhaul.
The fact is, by the time your sales copy overhaul is done, you'll be fully-armed and stacked to the rafters with more hard-hitting direct-response sales copy and marketing ammunition, than you'll ever need, to turn even your mediocre display ad... sales letter... or website, into a huge, automobile-sized super-powered prospect-attracting "magnet".
Here are just a few of the many comments people have said about their sales copy overhaul:
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“Just one idea Craig gave me has increased my net profit by 43%!”
“Craig’s ideas were unbelievable, he seemed
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“I hadn't reframed the pitch, dug back into the
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Bet Even Still... That's Not All You're Getting
Not by a long-shot!
In a minute, I'll tell you what else you're getting with your sales copy review, but first you need to listen to this:
Warning! If You Can't Handle Candid
Criticism... This Service Is Not For You!
Look, I know this may sound funny... but this 7-Step Sales Copy Overhaul may NOT be for you!
Here's why:
See, I know exactly how much time-and-effort you put into writing your sales copy, and how difficult it was for you to put it together in the first place.
And believe me, I know it hurts when someone punches holes in something you've poured your heart and soul into.
But if you want to discover how to turn a lame duck sales message into one that consistently attracts prospects... or if you want to turn your already "pretty good" ad into one that spits out cash like an ATM with a bad case of the hiccups, then you've got to accept the fact that your ad's probably going to need some serious cosmetic surgery!
But by doing this, you'll be able to start making much more money than you are now.
And most important, once that's happening... you can start...
Having a lot more fun
running
your business than you are now!
So if you can't handle some candid, but very constructive criticism... stop reading right now -- because like I said, this service is definitely NOT for you!
On the other hand, if you can handle it -- if you're committed to your success -- and if you're excited about having your newly re-buffed copy start performing for you as reliably as a Swiss watch... then ordering your 7-Step Sales Copy Overhaul, is going to be the most worth-while investment you ever make!
It's Easy To Order. Here's How:
You can order your 7-Step Sales Copy Overhaul along with a very special FREE bonus, right now.
Here's what you'll be getting if you order right now:
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First, you get your 7-Step Sales Copy Overhaul itself!
I'll dissect your display ad... sales letter... or website... reviewing each of your 7 Most Critical Components of your sales message.
You'll discover exactly what you need to turn your ad into an attention-getting money-making machine!
You'll get my full attention and focus over the telephone, one-on-one. And believe me, I'll be very specific in giving you guidance and help.
Plus you can send me a follow-up e-mail, so you can resolve any other last-minute questions you may have.
This alone, is...
A $997 Dollar Value!
But Wait, There’s More!
As part of this limited event only, if you order your “7-Step Sales Copy Overhaul” right now, I'll also include 3 separate world-class headlines for you, uniquely crafted specifically for your sales promotion.
Yes, that's right! Along with everything else, I'll also toss in these 3 headlines, you can start using right away... along with your newly revised sales copy!
And how much are these headlines worth?
Well, the last time I checked...
Having a good headline is worth everything!
Look, I charge $25,000 "plus" to write sales copy... and if your headline accounts for as much as 80% of the success of your promotion...
You tell me what a good headline’s worth!
But let's just say conservatively -- very very conservatively -- your headline’s worth a minimum of $5,000 Dollars!
That means this package, which is (conservatively) a $5,997 Dollar Value... is nothing short of a steal!
“Because for the time being...
I'll knock $5,100 Dollars off your investment!”
$5,997 Value - Yours Now For ONLY $897!
This 7-Step Sales-Copy Overhaul is like getting a personalized one-on-one mini-seminar from me, along with your 3 FREE customized headlines, to boot!
Using your VISA, MasterCard, American Express card... or your Paypal account, and click right here on this link to be taken to a 100% safe-and-secure order form:
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After you place your order, you'll immediately be given detailed instructions on how to send me the sales copy you'd like me to review.
And best of all...
Your 7-Step Sales Copy Overhaul
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And here it is: Order your 7-Step Sales Copy Overhaul right now. After it's done, if... you're not satisfied with it, let me know, and I'll immediately give you a prompt and courteous 100% full refund -- no questions asked.
Plus...
I’ll Pay You An Additional
$100 Dollars For Your Time!
You heard me right, if you're not satisfied... I'll pay you an additional $100 Dollars for your time, just for ordering. See, maybe I'm "old school", but... when I was growing up, a handshake meant a lot more to people, than any legal document any lawyer could draw up.
And call me silly, but I miss those days when your word was your bond. So let's just say this guarantee is my "handshake", or... my personal promise to you.
O.K.?
And on top of that, if the recommendations I make don't boost your response rates dramatically -- then your review is FREE! Just show me what you did and what the results were, and if my recommendations didn't produce for you, I'll give you a 100% prompt and courteous refund.
And in any case, you get to keep your 7-Step Sales Copy Overhaul, and your 3 FREE uinque and customized headlines, just for using this service.
Thank you for reading this message and may your sales copy start attracting prospects like the malls attract shoppers, the day after Thanksgiving!
Regards,
Craig Garber, The "King Of Copy"
P.S. If you don't think this is for you... ask yourself...
“What excuse will you make, when your
marketing
still isn’t "clicking", 3 months...
6 months...
or
even one-year from this very moment?”
Because right now, for about as much money as it costs you to spend a couple of nights in a halfway decent hotel room, you can start growing your own fortune, by getting in on the exact same secrets, the maverick millionaire marketers are using to build their fortunes, right now as we speak!
And in this case, opportunity isn't just knocking on your door here...
It's Practically Kicking Your Door Down!
So do yourself a HUGE favor, and get the ball rolling on this now.
And how else can you start making the kind of money you want, by using the sales messages you need, and getting it done in far less time than it takes you to lose even 5 pounds!
P.P.S. To be fair... I must also tell you this: If too many people respond to this offer, I can tell you now -- the laws of supply and demand will prevail.
So, I’m reserving the right to either TERMINATE this offer without notice, or... raise the prices at any time. But only time will tell here.
Craig Garber
3959 Van Dyke Road #253 Lutz, Florida 33558
(that's just next to Publix on the corner of Van Dyke and Dale Mabry)
813-909-2214 phone 954-337-2369 fax
