Craig Garber:
Author of “How To Make Maximum Money With Minimum Customers,” and publisher of the monthly offline Seductive Selling newsletter, since April, 2006. I help online and offline entrepreneurs systematically attract qualified leads, and rapidly convert them into high-paying customers, clients, and patients. I’ve worked with over 300 clients in more than 104 different industries since March of 2000. Bottom line is, I can increase cash-flow from your business. My family comes first, but I love what I do. I also write and publish — a lot. Dream big and laugh as much as possible.
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why do you think like an old person?
A couple of experiences happened to me over the last day or so, that caused me to think out loud, “How can this be?” What’s funny is, I remember as a kid hearing older people making comments like “How can this be?” and this was …
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Free Teleseminar: Most Common & Costly Lead Generation Mistakes
There are a few things I can truly lay claim to: One, making a lot of money with little resources. Two, marrying a woman much better looking than I deserve. And three, developing cutting-edge marketing strategies that consistently generate very high response rates and very …
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How to become successful: Apples to apples… grapes to raisins…
Most people get frustrated and quit because they are measuring their success up against an unreasonable standard. What happens is, they hear things on television or they read news online, like this, which was in the New York Times, this morning: “The Vikings sold more …
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How to use "fear" as an emotional buy-button: Could this happen to your son?
“The rain was coming down like no one’s business. You could hardly see three feet in front of your car window, in spite of the wipers sloshing water back and forth, on high speed. We were just turning the corner about a quarter-mile from home …
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Space ad copywriting: when to get creative and… when not to
Selling in print isn’t easy, so people usually spend lots of time trying to be clever. They want to make sure their ad is different… make sure it stands out… and make sure people are lulled into the copy as if they were in a …
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New direct-marketing video posted: how to use direct mail and… emotional copywriting
Today’s ask me baby includes some critical information including: * Which emotional triggers do you push when you own a service business! * The right way… and the wrong way to use “fear” in your sales copy! * How to use direct mail to sell …
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Copywriting tips: How to "close" your customers in print… part 1 (R-Rated)
If you make your living by selling, this may be the most important piece of information you read this year. Yesterday I mentioned how if you’re selling results, solutions, and end benefits — instead of “all the things you do” — your customers will hear …
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Another common marketing mistake that prevents you from selling anything
One of the toughest things about sales, and heck, one of the toughest things in life in general, is we often forget others don’t necessarily share our passion about things. So for instance, if you’re really passionate about Ultimate Fighting, for example… if you live …
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Second Notice: An Open Letter To Every Residential Realtor In America Who Wants To Make 6% Full Commissions
Yes, this is for real, and what’s also for real is that I will only put this notice out one more time before I close up the gates on this. Here’s the deal: if you are a residential realtor who wants to start closing on …
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How to increase your prices during the recession
Having three kids and living just an hour and fifteen minutes southwest of Disneyworld, rest assured I’ve made many pilgrimages to see the house that mouse built. In fact, I’ve been to at least one theme park a year since 1989 when I moved to …
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An Open Letter To Every Residential Realtor In America Who Wants To Make 6% Full Commissions Once Again
This is not a joke. In fact, if you are a residential realtor who wants to start closing on much more deals and the thought of making 6% full commissions (just like the good old days) makes your greed glands salivate, then this is the …
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How to speak to your prospects, and maybe even more important… how not to
This past weekend I was reading through a classified ad in a magazine. The headline read “Knight XV,” and the sales copy said, “The Knight SV is the world’s most secured and luxurious, fully armoured, handcrafted SUV. It is a one-of-a-kind V10 6.8 litre, Bio-fuel …
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Three simple customer involvement devices that work
I have three kids — 19, 17, and 9 years old. And for the most part they’re “good” kids, which means the amount of dysfunctional behavior that goes on in my house, isn’t any different from what’s going on anywhere else. I’ve always tried to …
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Tomorrow's the last day to get your hands on this (and it's free!):
Tomorrow is the last day to get your hand on the July Seductive Selling offline newsletter – and it’s yours free, along with 18 bonus (REAL) gifts. Inside this issue you’ll discover: * 7 EXTRA pages of live marketing examples, critiqued… including “Church marketing”… 2-step …
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A copywriting secret that makes your offers FAR more compelling
So last week I’m up in New York City making some videos for my book launch. One morning, we’re headed over to the New York Sports Club on 36th and Madison, to go workout, and I see a sign on the window of a libra …
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How to find prospects, and mybe even more important — how not to:
I’m walking around New York City yesterday afternoon with more sights to see than I could ever possibly take in, in one day alone. See, we’re up here making some videos for the launch of my book and a having some laughs while we’re at …
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Exciting new videos being made right now as we're speaking: BACK to where it all began!
I’m headed up north today — back where things all began. This morning my son and I left Tampa on a very early flight and we’re headed up to New York City. I’m going to be making a bunch of videos for the launch of …
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For Type A's only: time management secrets… and why you can't relax
I’m a good guy. Really, I am. I hold the door open for strangers… I give up my seat to pregnant women and old people whenever I’m at the doctor’s office… and I even wipe off the seat when I urinate in public rest rooms …
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Positioning: 3 ways to create leader of the pack positioning
The other day we talked about the importance of positioning when you’re approaching prospects. I think we concluded with something like, “…. and when you’re the big cheese, you make the people working with you feel special. They feel lucky and excited about their relationship …