Small Business Marketing

Thumbnail image for Small Business Marketing: Interesting article, Google’s reaction to facebook
By April 23, 2012

I read a pretty interesting article recently, about how Google is responding to facebook’s deepening layers of communication. The big question is, since Google rules supreme in all matters related to search… is there any way they can put something out there and people will NOT respond to it? Let ...

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By February 20, 2012

I’ve been doing something for the last three weeks or so, that has almost doubled my productivity, and I wanted to share it with you. It’s SO easy to do — and, it takes maybe 5 extra minutes per day, to implement. And yet… it’s probably going to be responsible ...

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By February 16, 2012

Today I want to talk to you about something incredibly important. It’s a very basic concept that virtually everyone (including myself, at times) overlooks. So to make sure you don’t overlook this, ever again… I’m going to give you the genesis of this concept.  And I think, once you see ...

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By July 21, 2011

My first foray into sales involved selling on the phone and face to face. I was a “headhunter” — a recruiter placing financial executives (controllers, CFO’s, CPA’s) into jobs, mostly in private industry. Most of the job involved telephone sales, and perhaps 15-20% of the job involved in-person sales. Then ...

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By June 28, 2011

Only 3 days left to take your free test-drive of this month’s Seductive Selling Newsletter.  besides free CDs, DVD, two free marketing critiques and back-issues, here’s what you’re missing in this issue: *  5 Live ad critiques and ad examples inside, including: 4 lead generation ads (service / consulting business, ...

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By June 23, 2011

Many people are afraid of high prices. They’re afraid of spending big money, and they’re also afraid of charging more money. And this will ALWAYS be the case, by the way. I have NEVER seen someone who’s too cheap to spend their own money, ever be able to successfully charge ...

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By June 21, 2011

One of the first lessons I learned, early on in my career, is… charging higher prices isn’t a problem. See, most people don’t have a problem spending money as long as they see value in their investment.  Which means JUSTIFYING your higher prices is the problem, not charging them in ...

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By June 14, 2011

I put together a short, 8-minute video, earlier today.  On it, I reveal: *  Direct mail secrets *  3 critical components of your list selection *  Why most people are paralyzed by fear and how to RAPIDLY overcome with this. Nothing’s for sale – check it out right here: Now ...

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By June 10, 2011

It’s Friday and it’s like over 90 degrees outside, and the humidity is so think you can slice through it with a cake knife. So today let’s not deal with anything too business-oriented, ok? Let’s talk about what makes you happy.  That’s a pretty easy topic, no? That’s something everyone ...

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By June 3, 2011

Quick story:  Last weekend we went out to pick some blackberries at a local grower’s farm nearby. Not sure if you’ve ever done this, but it’s very relaxing.  And if you have children, it’s a really great family activity. And of course, eating fresh blackberry pies all week long isn’t ...

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