Tuesday, May 08, 2007

Dignity Versus Deadlines Versus Parkinson’s Law...

HOLY Cow! I was up late last night polishing off this month’s Seductive Selling Newsletter, and lemme tell you this -- you’re gonna EXPLODE when you read it, because I darn-near exploded putting it together. It absolutely ROCKS!

Anyway, if you want to check it out go to http://www.kingofcopy.com/ssnl

Like I said last week, I’m in the middle of about 15 different things right now, and off to New York City for a little R & R later on this week, so needless to say I’ve got SEVERAL deadlines to beat the clock on, before I go.

But today I want to discuss something curious I know you’ve experienced for yourself. It’s called “Parkinson’s Law,” and here’s the deal: Parkinson ‘s Law is a psychological theory that says tasks are like air and water.

What I mean is, you know how air and water will take the shape of its container, regardless of how big or small that space is? Well, my main man Parkinson said that it will take you as long to do a task, as you have time to do it. So basically, the amount of work you have will expand to fit the available time you have, or the available time you give it.

This is why deadlines are so very important. You see, without deadlines and time pressure, you rationalize your task into Parkinson’s Law parameters. Also, short-term deadlines are far better and more tangible than long-term deadlines (or goals). Long-term goals are just too distant to be real.

Not that you shouldn’t set them -- Lord knows I do -- but a series of short-term goals is very likely to be THE thing you need, to slap old Parkinson right on the hiney.

Now go sell something, Craig Garber

P.S. Check out The Big Scramble, LIVE!!! This month’s Audio Success CD interview is with Chris Pizzo, and he reveals how he created a 7-figure continuity program by back-selling his existing customers into it! This guy’s got more things going than an octopus has fingers. Check it out with this month’s Newsletter, and get $1,391 Dollars worth of bonus gifts, right here: http://www.kingofcopy.com/ssnl

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Friday, May 04, 2007

The Big Scramble And Bill Gates

Today I’m smack dab in the middle of what I call, “The Big Scramble.”

The Big Scramble is when you have like 12 things to do, and you’re gonna do them OR ELSE, and you only have time to complete 4 of them, yet somehow, by hook or by crook, you get all twelve of them done.

The Big Scramble usually involves meeting several deadlines, and it also usually involves little or no sleep, but that’s The Big Scramble for you.

Anyway, to add some levity to my big scramble, I thought I’d end the week with a joke for you.

O.K.?

Ready? Good, here goes:

Bill Gates dies and upon arriving at the pearly gates, he finds himself being sized up by St. Peter.

"Well, Bill, I'm really confused on this one. I'm not sure whether to send you to Heaven or to Hell. After all, you helped society tremendously by putting a computer in almost every home in America, yet you also delved into those destructive monopolistic business activities. I'm going to do something I've never done before -- I'm going to let YOU decide where you want to go."

"So what's the difference between the two?" Bill asked.

St. Peter said, "I'll let you visit both places briefly, then you decide."

"Fine," agreed Bill. "Lets try hell first."

So Bill went to hell. It was beautiful, clean sandy beach with clear waters and LOADS of hot broads running around in bikinis, playing in the water and laughing and frolicking about. The sun was shining, the temperature was perfect. He was VERY pleased.

"This is great!" Bill told St. Peter. "If this is hell, I'd really like to see Heaven!!!"

So off they went. Heaven was a place high in the clouds, with angels drifting about, playing harps and singing. It was nice, but nothing exciting like Hell. It didn't take Bill long to reach his decision.

"I really think I prefer Hell," he told St. Peter.

So Bill goes to Hell. Two weeks later, St Peter decides to check on the late billionaire. When he gets there he finds Bill, shackled to a wall, screaming amongst hot flames in a dark cave, being burned and tormented by demons.

"How's everything going?" asked Peter.

Bill's voice was filled with anguish and disappointment: "This is awful!!! It's nothing like the Hell I visited two weeks ago. I can't believe this. What happened to that place with the beautiful beaches, the scantily clad women playing in the water?"

St. Peter just shrugged: "Oh, that was a demo... This is the release version."

Now go sell something, Craig Garber

P.S. Check out The Big Scramble, LIVE!!! This month’s Audio Success CD interview is with Chris Pizzo, and he reveals how he created a 7-figure continuity program by back-selling his existing customers into it! Check it out with this month’s Newsletter, and get a TON of bonus gifts, right here: http://www.kingofcopy.com/ssnl

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