Stock Market: Crisis Or Correction?

Yesterday in the gym, lots of people doing cardio on the machines were riveted to the television screens. CNN was covering the stock market’s up-and-down ride.

The headline scrolling across the screen was “Crisis or Correction?”

And of course, they had a couple of different folks on the television who were on different sides of the coin. Some felt we were in a crisis, and others felt the market was just correcting itself.

But what’s important to take note of, is that the people who are offering their opinion about this issue, are no different from you. All they did was volunteer to take a stand on something and then by taking the position of an expert, they suddenly became an expert.

It really is that simple.

I have loads of people -- even in my coaching and mastermind groups -- who, for some reason, get “stuck” on this expert thing, and you really shouldn’t. Just think, do you really know for sure, that the person on television knows more about the subject they are speaking about, than you do?

No, you don’t.

And does it really even matter?

No, it doesn’t.

But here’s the thing. Even if someone is smarter than you... or more experienced than you are -- does that make the information you have to offer any less valuable?

Again, no, it doesn’t.

So step up and get rid of your fears over this.

Besides -- isn’t it better to fail and gain courage through your efforts, than to fail because you never even tried in the first place?

You tell me.

Now go sell something, Craig Garber

P.S. Want to hear from a man who’s fearlessness has led him to sell over $300 Millyun dollars worth of goods and services? His name is Christian Godefroy, and he’s this month’s Audio Success CD Interview of the month, which was just shipped out yesterday. You only have a few days left to get your hands on it if you’re not already a newsletter subscriber, and you can even take a fre.e test-drive of my offline Newsletter right here: http://www.kingofcopy.com/ssnl But after the end of this month, you won’t get a chance to listen to him, ever again!

Who said: oderint dum metuant

Gaius Julius Caesar Augustus Germanicus was assassinated on January 24th, 41. Not 1941, but 41. You see, Gaius Julius Caesar Augustus Germanicus -- also known as Caligula, the third Roman Emperor, was also one of the most hated and despised men to ever walk the face of the earth.

Caligula had a saying -- it was “oderint dum metuant”, which means “let them hate, so long as they fear.”

Fear is a dangerous button to push, and there are many ways to direct fear -- whether you’re guiding prospects or even family members.

For example, you can make your children somewhat fearful of strangers, because in today’s crazy world, it’s probably better that they are NOT overly friendly with people they don’t know. That’s actually using fear for their own good, and not at anyone’s expense.

Then there’s the kind of fear where you put the fear of God into people by acknowledging a common enemy and creating paranoia. And you see, the natural reaction of this is that the people in fear will rally around the messenger.

After all, if you are the one pointing out the evils of “whoever,” then you must be the one to listen to, right?

Some folks say the Bush administration has used some tactics like this in our positioning with the “evil-doers.” Meaning, if we are afraid of the evil-doers, then we have no choice to rally around our own government, because in reality, who else is left?

I don’t put stuff like this past any government -- especially our government. If Caligula and a silly marketer like myself can understand these concepts, then surely W and his crew can figure it out too, no?

Other people say Michael Moore is doing this with his movies, making us all afraid of our own government. Funny how this all works, isn’t it?

Yet others say I’m doing the same thing making you afraid to even think about Michael Moore or George Bush -- or even Eva Longoria and Tony Parker’s wedding.

Weird, huh?

How can you use fear in your marketing? Can you rally your prospects and clients around you? And do you want to?

Let me know.

Now listen closely, tomorrow I’m going on a nice little business vacation. I’m going over to the beautiful UK, where it’s been raining for 30 days and 30 nights so I hear, but it’s going to get nice and bright once I get there.

Then from London, I’m going to hop on over to Portugal to see my friend Christian Godefroy -- one of THE sharpest men around. In fact, if I’m lucky, I’ll be able to persuade Christian to do an interview with me, and next month I’ll release it as my Audio Success CD to my newsletter subscribers in August.

And if I’m not lucky enough to do that, then you will get nothing.

So what I’m saying is that you won’t be hearing from me much next week -- time to have some fun. This also means you won’t have many opportunities to test-drive my newsletter and get this month’s Audio Success CD interview with Rod Underhill -- the founder of mp3.com and by far THE wisest person I’ve ever spoken to about intellectual property.

If you want to hear what Rod has to say, and if you want to uncover the results of over a dozen different online tests I’ve run online, using a wide variety of marketing variables, then test-drive Seductive Selling Free, right now: http://www.kingofcopy.com/ssnl

I will also send you TWO free copywriting and marketing critiques along with your newsletter as well.

Now go sell something, Craig Garber

P.S. If you want to raise your game, and kick it up several notches, then apply for membership in my newest coaching group, right here. : http://www.kingofcopy.com/mavericks

Q & A - A Fools Paradise

Here are a couple of questions that have recently crossed my desk.

Q:

Craig, why would anyone in his right mind use direct mail when you can use the internet to get business? Plus, sending out e-mails and using Google adwords is a lot cheaper than postage, printing, envelopes, etc.

A:

Most of the people who ask me questions like this have either never mailed a sales letter or a postcard in their entire life, or they’ve mailed “one” and it didn’t work, or... they foolishly believe the internet is like a casino that only pays out.

I’ve got news for you -- casinos that only pay out don’t exist in reality, and they don’t exist online either.

Here’s how business works: The amount of money you make, is generally directly proportional to the amount of effort you invest, and the amount of money you invest as well.

Often times you look at what you have, instead of what you’re missing -- after all, this is easy to do -- and sometimes painful, so why would you want to do this?

Well, the answer is, because usually, it what you don’t know that’s killing you -- and what you don’t know that can make you or break you.

For instance, MOST businesses will find better quality buyers offline. And when I say businesses, I mean entrepreneurs who aren’t looking to do a hit and run on you. I mean entrepreneurs who are concerned with growing a full-fledged business with CONSTANT ebbs and flows, (hopefully more of the ins than the outs, of course), that produce long-term customers with long-term value.

Why?

Because a HUGE percentage of the population online are dreamers searching for something that doesn’t exist. They think getting “Fre.e” information will somehow give them inside secrets that make them a bundle of cash, and they mistake the time they spend “reading” information, for time spent actually “taking action” on the information they read.

And if you think about it -- when’s the last time you got anything for fre.e that did something for you?

“Never” is the unilateral answer, across the board.

Even Napoleon Hill once said “information isn’t power” -- only information used WISELY is power.

And in fact, I’ll go one step further. Information not used at all, is more a waste of your time than anything else.

Now don’t get me wrong -- there are just as many people who are dreamers offline, as there are online. However, offline, you can get access to lists and run space ads for people who are buyers, whereas online, you have a harder time getting access to this information, unless you are doing some sort of joint venture -- and the results of these are NEVER promised either.

Not to mention, but some people simply aren’t searching for information online, or some industries have a difficult time finding buyers online. For instance, if you sell to small, independent excavation companies, I’m not sure you will do ANY business at all online.

So, the bottom line here is, don’t look at your marketing as an expense -- look at it as an investment, and measure your Return On this Investment, the same way you’d measure your return on any investment.

Q:

Craig, how come you are always pitching your Seductive Selling Newsletter and your Seductive Selling Marketing system? Don’t you have any other products to offer?

A:

That’s actually a very good question. First, I do have other products, and you can find them here: http://www.kingofcopy.com/products

But the truth is, the newsletter is the bedrock of ANY business, and my newsletter -- along with the audio Success CD Interview you get -- is by FAR, the strongest, most incisive and most entertaining (who else has headlines like “Now At Last, Anal Bleaching”... and this month’s headline, “What Is Peter North’s Secret?”) direct marketing newsletter out there. We get few cancellations and many many e-mails each week FILLED with praise.

Here -- take this one for instance. This just came in the other day: “Craig, no need to reply ..this is just an fyi to you. In the process of going thru your newsletter and reading a bit of your story and the financial hardships you went thru .. specifically a lightbulb went off inside my head when you commented on doing well with financial planning but your heart not being into it ..

You took a step back to do what you love and in the end things worked out rather well… it was nice to hear that story… I am going thru a similar dilemma now

You also let us know how much and hard you work .. so often the gurus make us feel guilty because they pitch the lifestyle business.. sitting on the beach ..just collecting your coins…and yet we have too many beautiful days that we make the conscious decision to stay inside and work because we are committed to our goals… (especially in florida)

Also dealing with so called friends and family that make fun of you (indirectly) cause they just don’t understand that level of commitment and intention…most of them have a better chance of understanding the theory of relativity..

most of us know the fallacy of the lifestyle pitch .. sometimes it’s good to know that there are others in the trenches with bullets barely missing the scalp ….. mud in their faces… who fight each day to get one step close to our own nirvana… despite everyone elses lack of understanding

so kudos to you for letting us know that there are others fighting the same battles…

now go sell something!” Chris Chico - Hollywood, Florida

Here’s another one: “Just finished your interview with The Loan Officer King Brian Sacks, and I have to say Kudos man. Fantastic, No B.S. information that will pay for the cost of your monthly newsletter many - many- many times over. Pure gold if you listen and extract the gems from this one. Thanks again and keep them coming...” Terry Wygal - Houston, Texas

And this one came in a few weeks ago. Greg’s in Poland right now making his next movie: “We just signed a distribution agreement for worldwide TV, DVD, and internet rights with a company who I think will do a really good job for us. Our last distributor was awful.

At least indirectly, I can thank you for this new deal, as ideas on marketing have been circulating in my head nonstop since signing up for your newsletter, and I am sure it helped my thought process during contract negotiation. Thought you'd like to know. Hope all is well with you.” Greg Bennick - Seattle, Washington

The bottom line is, my newsletter takes a fair amount of my time and I also happen to be one busy dude.

But... here’s some good news: After I get back from my trip to Europe at the end of July, I will be releasing two more products. One about headlines and one about marketing and copywriting. I will have teleseminars or webinars for each of them and as usual, they will be up to my typical ass-kicking standards.

That’s enough for today and hopefully I’ve answered one of your questions.

Now go sell something, Craig Garber

P.S. only TWO DAYS LEFT! To get your hands on this month’s newsletter where I reveal the financial desperation I was going through just before things broke WIDE open for me. Chances are outstanding you have either been there, or are there now -- test-drive it fre.e and get TWO fre.e copywriting critiques just for trying: http://www.kingofcopy.com/ssnl

An Open Letter To Isaac Larian...

If you are the parent of a girl under age 10, then you have no doubt, heard of “Bratz.” They are little dolls -- typically they are girls dressed in skimpy clothing, with exaggerated feminine features (lips, hips, etc.), who are wearing a TON of makeup.

In fact, truth be told, they look like little adult action figures, only they are fully (although scantily) clothed.

Apparently, my daughter Samantha got some of these, and yesterday she brought them over to me, and asked me to open them up for her. She was having a hard time with the packaging.

Lord knows it wasn’t any easier for me.

Now I’m not the strongest guy in the world, but for 43, I’m no slouch either. I work out in the gym, usually 4 days a week, and yesterday I benched 215 for 2 sets of 6. So while I’m not winning any awards for my strength, I’m clearly above average for my age group, and probably for men in general.

However, it took me no less than twenty minutes using a pocket-knife, a scissors, and mustering up all the strength I have left in me, to open one of those packages of Bratz dolls. You had to go through turtle-shell hard plastic... dozens of pieces of scotch tape and rubber bands... and cardboard thick enough to support a Thanksgiving turkey.

And so, here is a letter I have composed to CEO Isaac Larian of MGA Entertainment, the makers of these Bratz dolls.

Dear Isaac,

As you can see, I have enclosed one complete package containing a “Here Comes The Bride And Her Kickin’ Groom” set of Bratz dolls... two sets of pliers (needle nose and standard)... and a sharpened pair of Titanium Nitride Number 8 Fiskars Scissors -- one of the top retail scissors out there.

Why have I sent you this package?

There are two reasons:

First, with all the junk you get in your mailbox, I had to make sure to get your attention...

And second, I want to know what you guys are thinking about when you design your packaging for the Bratz dolls, and to this, I am presenting you with a little challenge I do not think you will be able to conquer.

Sound good?

O.K., here’s the deal: Bratz dolls are designed for little girls -- probably somewhere between ages 6 and 12, right?

Well, then here’s my challenge: I challenge you to open this set, and take out each of the individual dolls and accessories -- without breaking any of them -- in less than 15 minutes. Presumably you are SERIOUSLY stronger than even the strongest 12 year old girl in the world, so what I want you to do first, is try and do this using NONE of the utensils and tools included.

After 15 minutes, if you haven’t gotten anywhere (Be careful - the ONLY way to get through the shell-hard plastic, OR the thick cardboard, is to use your teeth!), you may then use the scissors and either pliers I have sent you -- but... you will need to get all this done in the remaining 5 minutes.

Now I do not know if you are going to be able to “meet” my challenge, but I do know one thing for sure:

There isn’t a twelve-year-old girl ANYWHERE on this big ball of mud called God’s green earth, who can open up this package without getting maimed or tragically hurt.

What are you guys thinking about when you decide to package these little brats? Is this some kind of theft-deterrent? Or perhaps this is some kind of punishment -- like if the kids are misbehaving, we can “give” them a doll, without actually giving them anything, since they will never be able to get the dolls out of the packaging, any more than a prisoner can get out of solitary confinement?

I make no claim to be the best parent in the world... and I’m probably not the smartest man around either. But... I do know this: If you think I’m EVER going to buy another one of these dolls, you are out of your mind.

Because while I love my daughter, I shouldn’t have to darn-near slice off my fingers, and scar up my hands, just so she can play with Bratz.

Perhaps I’m missing something, and if I am, let me know.

In any case, thank you for reading this message.

Now go sell something, Craig Garber

P.S. Only 2 Days LEFT to get your hands on this month’s Seductive Selling Newsletter & Audio Success CD Of The Month! Discover why “Homie Don’t Play That” on page 12, and get a TON of free gifts when you test-drive it here: http://www.kingofcopy.com/ssnl

Dignity Versus Deadlines Versus Parkinson’s Law...

HOLY Cow! I was up late last night polishing off this month’s Seductive Selling Newsletter, and lemme tell you this -- you’re gonna EXPLODE when you read it, because I darn-near exploded putting it together. It absolutely ROCKS!

Anyway, if you want to check it out go to http://www.kingofcopy.com/ssnl

Like I said last week, I’m in the middle of about 15 different things right now, and off to New York City for a little R & R later on this week, so needless to say I’ve got SEVERAL deadlines to beat the clock on, before I go.

But today I want to discuss something curious I know you’ve experienced for yourself. It’s called “Parkinson’s Law,” and here’s the deal: Parkinson ‘s Law is a psychological theory that says tasks are like air and water.

What I mean is, you know how air and water will take the shape of its container, regardless of how big or small that space is? Well, my main man Parkinson said that it will take you as long to do a task, as you have time to do it. So basically, the amount of work you have will expand to fit the available time you have, or the available time you give it.

This is why deadlines are so very important. You see, without deadlines and time pressure, you rationalize your task into Parkinson’s Law parameters. Also, short-term deadlines are far better and more tangible than long-term deadlines (or goals). Long-term goals are just too distant to be real.

Not that you shouldn’t set them -- Lord knows I do -- but a series of short-term goals is very likely to be THE thing you need, to slap old Parkinson right on the hiney.

Now go sell something, Craig Garber

P.S. Check out The Big Scramble, LIVE!!! This month’s Audio Success CD interview is with Chris Pizzo, and he reveals how he created a 7-figure continuity program by back-selling his existing customers into it! This guy’s got more things going than an octopus has fingers. Check it out with this month’s Newsletter, and get $1,391 Dollars worth of bonus gifts, right here: http://www.kingofcopy.com/ssnl

The Big Scramble And Bill Gates

Today I’m smack dab in the middle of what I call, “The Big Scramble.”

The Big Scramble is when you have like 12 things to do, and you’re gonna do them OR ELSE, and you only have time to complete 4 of them, yet somehow, by hook or by crook, you get all twelve of them done.

The Big Scramble usually involves meeting several deadlines, and it also usually involves little or no sleep, but that’s The Big Scramble for you.

Anyway, to add some levity to my big scramble, I thought I’d end the week with a joke for you.

O.K.?

Ready? Good, here goes:

Bill Gates dies and upon arriving at the pearly gates, he finds himself being sized up by St. Peter.

"Well, Bill, I'm really confused on this one. I'm not sure whether to send you to Heaven or to Hell. After all, you helped society tremendously by putting a computer in almost every home in America, yet you also delved into those destructive monopolistic business activities. I'm going to do something I've never done before -- I'm going to let YOU decide where you want to go."

"So what's the difference between the two?" Bill asked.

St. Peter said, "I'll let you visit both places briefly, then you decide."

"Fine," agreed Bill. "Lets try hell first."

So Bill went to hell. It was beautiful, clean sandy beach with clear waters and LOADS of hot broads running around in bikinis, playing in the water and laughing and frolicking about. The sun was shining, the temperature was perfect. He was VERY pleased.

"This is great!" Bill told St. Peter. "If this is hell, I'd really like to see Heaven!!!"

So off they went. Heaven was a place high in the clouds, with angels drifting about, playing harps and singing. It was nice, but nothing exciting like Hell. It didn't take Bill long to reach his decision.

"I really think I prefer Hell," he told St. Peter.

So Bill goes to Hell. Two weeks later, St Peter decides to check on the late billionaire. When he gets there he finds Bill, shackled to a wall, screaming amongst hot flames in a dark cave, being burned and tormented by demons.

"How's everything going?" asked Peter.

Bill's voice was filled with anguish and disappointment: "This is awful!!! It's nothing like the Hell I visited two weeks ago. I can't believe this. What happened to that place with the beautiful beaches, the scantily clad women playing in the water?"

St. Peter just shrugged: "Oh, that was a demo... This is the release version."

Now go sell something, Craig Garber

P.S. Check out The Big Scramble, LIVE!!! This month’s Audio Success CD interview is with Chris Pizzo, and he reveals how he created a 7-figure continuity program by back-selling his existing customers into it! Check it out with this month’s Newsletter, and get a TON of bonus gifts, right here: http://www.kingofcopy.com/ssnl

Life During Wartime

In 1979, NYC alternative rockers Talking Heads released the album called “Fear Of Music”, which included the brutal single called Life During Wartime. This song ultimately became one of the anthems of alternative rock, even to this day.

One thing’s consistent though -- in wartime or during peace -- human nature doesn’t change.

For example, over in Baghdad (that is a VERY unusual word to type -- go ahead and try it -- the “h” sandwiched between the “g” and the “d” isn’t something you’re used to, believe me), smack dab in the middle of a war zone, what do you think the most popular television show is?

Nope, it’s not their version of CNN... it’s not even their version of Larry King (Lawrence of Arabia?)... and it’s not even the camel show beauty pageant (“pageant”, that’s another weird word -- thank goodness for spell check) winners circle.

The most popular show on Baghdad TV is... “Your Fortune.” Your Fortune is a live television show where people phone in and chat with the two hosts -- one of who is a fortune teller.

It’s on every day for (get this) TEN minutes, and on Saturdays they run the show for an hour.

Now what’s interesting here is that Islam forbids fortune telling, because The Quran says only Allah can see the future. Makes sense, right?

So the big cheese fortune teller on the show gets around this by saying his predictions aren’t fortune telling because (get this)... they are based on science!

How American is that! Sounds like some New York City lawyer came up with that one, right?

People are people, and this doesn’t change. The same thing that motivated people when Claude C. Hopkins wrote sales copy in the early 1900’s motivates them in war torn Baghdad in 2006, and it will motivate your prospects here in America as well.

Curiosity and voyeurism won’t ever go away, and pop culture will survive long after you and I are nothing but dust ground up into little bits inside a box somewhere.

This ain’t no party, this ain’t no disco. And this sure ain’t no foolin around.

Now go sell something, Craig Garber

P.S. This month’s Audio Success CD interview is with Lieutenant X, truly one of the nicest and most pleasant guys I’ve ever spoken to, and he knows a HELL of a lot about how to run continuity programs (and he makes a small fortune doing it as well!). Check it out with this month’s Newsletter, right here: http://www.kingofcopy.com/ssnl

Today Is The LAST Day This Will Be Available

Today is the absolute LAST day you can get your hands on the April issue of my Offline Seductive Selling Newsletter, AND this month’s Audio Success CD of the month interview with Brian Sacks -- who recently sold his last information business for over 7 figures, and who’s currently got another SEVEN businesses he’s working on. And, if you think I’m blunt, this guy gives me a run for my money and THEN some!

Here's just a small sampling of what you're missing inside this issue:

• On page 6, you’ll finally discover the history and origins of my information business, including my newsletter itself! And in reality... the story is TOO simple, if you want to know the truth!

• In Example 4A, you’ll see the right way... and the wrong way... to use tearsheets, and why!

• On page 12, you’ll uncover the REAL truth about “when”... you get results -- and most people aren’t going to like the answer, including YOU!

• If you’re going to cover the outside of your direct mail envelopes, you’ll discover the single MOST important item you need to put on there (besides name and address, of course), and the cornerstone concept to why it’s so effective!

• You’ll see the WORST ad I’ve ever read and how to never EVER treat your prospects!

• Why Lead Generation Rules, and why it’s so often misused and NOT used! (on page 2!)

• The incredible strength of Nightingale-Conant Mailers, and what they can do to sell even more self-help stuff!

• How to live an extra 690 days!... Who ELSE Wants A Kick In The Nuts! And...

• Much much more!

Not only that, but you’ll also get $1,391 Dollars worth of FREE gifts, just for taking a FREE test-drive of the newsletter at http://www.kingofcopy.com/ssnl - including a fast wealth-producing CD of a former volleyball coach/bartender, who went from ZERO to over $3.5 Million in sales in just 3 and a half years. Again, test-drive it at http://www.kingofcopy.com/ssnl

Now go sell something, Craig Garber

P.S. Again, that’s http://www.kingofcopy.com/ssnl - hit it Gomer!

At a crossroads -- or looking over the cliff?

There are many roadblocks and obstacles to overcome in life. If you’re the kind of person who looks at each of these obstacles, losses, or failures as “crossroads,” then you’re going to stop and pause, change direction and regroup, and then start moving forward once again on the road to your next success.

On the other hand, quitters and losers look at these hiccups as if they were on the edge of the cliff -- and when they fail, it’s as if they’ve fallen off.

Game over.

There’s a new bestselling book out called Succeed On Your Own Terms by Herb Greenberg and Patrick Sweeney (Of course, I would have added a “How To” to the title, but what do I know?) that covers 19 qualities that can lead you to success.

Over the next few days I’m going to cover some of them and give you my take on things, so lets get started:

Perseverance -

In my opinion, this is the MOST misunderstood “success characteristic” of them all. We’re all so conditioned to perseverance that you’ll often find many business owners and entrepreneurs who fall flat on their face or wind up dead broke, even though they were some of the MOST persistent little buggers.

Here’s the problem: planned persistence towards a defined goal, using systematic proven steps, makes a TON of sense. But BLIND persistence, which is what most people are doing, is futile. Here’s what I mean by that: Most business-owners are afraid of investing money in their education to learn something they don’t ALREADY know (like how to market themselves properly), but they will continue POUNDING cash into things they are comfortable with, even though they really aren’t getting any results from them.

This is stupid. It’s like wearing bad cologne and assuming that if you wear it more often, it’ll start smelling better.

I don’t think so.

Willingness To Take Risk -

This is critical. If you’re the kind of person who thrives on constants and predictability, it’s going to be tough -- at least in the beginning -- to get anywhere. In my mind’s eye -- the term “risk-taker” is inherent in the definition of “entrepreneur,” and while I’ll admit over time, you may become less willing to take as large a risk as before (because you now have more to lose), and at some point after you’re up-and-running you CAN create predictability... whenever you’re looking to grow and get to the next level, you’re going to HAVE to take a risk - in fact, you’re probably going to have to take several.

In fact, to some extent, uncertainty is the mantra of the wealthy.

Thriving On Pressure -

The most successful people I know, myself included, ALL seem to thrive on pressure. It’s not that we intentionally put ourselves into tight spots, it’s just that we can’t be at peace with only ONE thing going on. It’s like the more we have going on, the greater the rush, the faster the trip.

And the funny thing is, we never see it in ourselves. The only time we even think of it is when other people point it out to us.

It’s kind of like an adrenaline rush, as if we were junkies or something.

The other thing that’s common amongst people who thrive on this “high” is that when we come down and pause -- we collapse and do nothing. You can’t run on “10” forever, so when we turn off -- we turn COMPLETELY off.

That’s one of the reasons why I love my lake-house so much. Yesterday, I spent a good portion of the day just sitting there swinging out in my hammock, overlooking the lake... with a good book and a cigar.

For me, THAT is truly heaven.

Now talk about thriving on pressure -- check this guy out, because you only have 7 Days Left To do so!:

Only 7 Days Left!... to get your hands on this month’s Audio Success CD Interview with Brian Sacks, who runs SEVEN different businesses, and just sold his last business for over 7 figures. This guy’s FAR from subtle though, so unless you’re REALLY turned on by reality, and you’re not afraid to get a cold slap in the keister once-in-a-while, don’t even THINK about subscribing. Brian explains how he drives people online, from offline lead generation material... how he reduces risk with his customers... and, how he did all this without spending even one thin DIME on advertising! Get it NOW, when you take your FREE test-drive of Seductive Selling, the hottest Offline newsletter around, right here: http://www.kingofcopy.com/ssnl

Now go sell something, Craig Garber

P.S. To learn more about my offline newsletter, and get $1,391 worth of free gifts: http://www.kingofcopy.com/ssnl

P.P.S. To learn more about a consulting day with me: http://www.kingofcopy.com/consultingday

Today is the last day you can get this OUTRAGEOUS

Today is the absolute LAST day you can get your hands on the February issue of my Offline Seductive Selling Newsletter, AND my Audio Success CD of the month interview with Chris Hurn, (which I’ll tell you more about, later).

Here's just a small sampling of what you're missing inside this issue:

1) What’s the very BEST way to get a marketable idea? Check out page 7 and you’ll find out (you’ll even discover how to get compensated to create your product!)

2) In Example 2, you’ll find out who you should REALLY be getting advice from, and who you should head for the hills far away from, when they open their mouths!

3) You’ll discover a very special slice of real-life that shows you where entrepreneurs find inspiration -- and you do NOT want to miss this one, unless you’re a heartless grinch. (on page 12)

4) A COMPLETE re-write of a sales letter that literally scares the daylights out of your prospects and has them begging to do business with you! (example 3)

5) How ANY business can start a bank (no, I’m not kidding) and... how starting your bank actually “forces” (100% legally, of course) your customers to be MORE loyal to you than you’d ever get them any other way! (on page 9)

6) An OUTRAGEOUS (don’t even THINK of reading this if you’re politically correct or sensitive) example of how ANY business can use direct-response -- regardless of WHAT you’re selling! (Front Page and example 1)

7) A VERY common problem people have with headlines, and how to overcome it! (on page 3)

8) How to “beat” the perfectionist in you, and instead start getting things done -- NOW! (page 6)

9) If you’ve been with me for a while, you know I LOVE a good cigar. You’ll discover LOADS of selling secrets in these little-known cigar ads that have created a fortune for their owner to the tune of over $150 Million smackeroos, and you’ll find out how to use these SAME secrets for yourself! (on page 9)

10) And, much much more! (No kidding!)

To get your hands on this issue and take a FREE trial subscription of the newsletter, and get $1,391 Dollars worth of FREE gifts, go to: http://www.kingofcopy.com/ssnl - but do it NOW, because in this case, there really IS no tomorrow!

Now go sell something, Craig Garber