Repackage... and multiply your earnings by ten-fold.

If you want to make more money without changing anything you’re doing, then today’s message is the most important one you read this year!

The fastest way to turbo-charge your business is to come up with the answer to this one question: “Who can you sell to for a higher price?”

Meaning, what marketplace will buy the “elite” version of what you’re selling right now?

Here’s an example of what I mean. If you look at the comic book industry over the last 40 years, since most of the people reading this first heard of comic books, the industry has changed a lot. In the beginning, there were a handful of superheroes, and only two dominant companies -- Marvel and DC.

Today, there are literally HUNDREDS of superheroes, dozens of very mainstream and independent publishers... and the industry has been revitalized with the rebirth of the “pulp” comic-novel.

And a few years ago, while trying to figure out how to make even more money, some of the brighter marketing minds over at Marvel Comics asked themselves how they could “step up” their products.

They came up with an idea which is the diametric opposite of a “read it and toss it” cheap monthly rag. They decided to repackage the first 30 issues of the original Fantastic Four comic book, and print it in an 848-page issue that weighed over 5 pounds, in a coffee table-style volume.

The book, called “Fantastic Four Omnibus, Volume 1” was priced at $99.99 (as opposed to a few dollars for one individual comic book), and guess what happened?

The entire set sold out in within a few weeks, and in fact, if you go on amazon.com today, you’re only going to find a few copies available, for around $150 bucks.

Of course, they’ve since cleverly expanded the “Omnibus” series, to other titles, and even to extending the original Fantastic Four series, to a part 2. All sold out rather rapidly.

How was this accomplished? How can you do the same thing?

Simple: By repackaging your product... coming up with a new proprietary name for it, and then... marketing and selling it to a more affluent buyer.

Simple, isn’t it? You bet’cha.

Now go sell something, Craig Garber

P.S. “BONUS: Yeast infections NOT included!” Get your hands on the FINAL issue of Seductive Selling for 2008. It’s a killer year-end issue, and in it, I show you how to sell an INCREDIBLY difficult product, in an incredibly difficult situation. The headline of this issue is also nothing shy of a shocker -- I can’t tell you what it is, but I will give you the sub-headline: “Bonus: Yeast infections NOT included.” If you want to see what may be one of the most clever promotions I’ve ever written, test-drive it today, FREE for 30 days, and get $1,391 in bonus gifts just for your trial: http://www.kingofcopy.com/ssnl

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Warmest Wishes For You And Yours

Just a very sincere and warm wish for you and your family to enjoy the happiest of holidays this year.

May you be surrounded by the ones you love, and may your dysfunctional family gatherings not make you too insane.

All the best, Craig Garber

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A scary message (for most people) about leverage.

Just to let you know, you probably aren’t going to be hearing too much from me between now and January 7th -- I’m winding down the year, and what a very busy year it’s been.

After the first of the New Year, I’ll be making a few changes in my business, and in some of my products, so stay tuned for these announcements. Hopefully, from your perspective, you’ll find them changes for the better.

In general, these changes will only apply though, to the “maybe” 20% of the people on this list who will ultimately do something with this information, by investing in themselves through my products. NOT the 80% who won’t ever do a thing, and are here freeloading -- foolishly thinking that if they just “listen” to enough of what I have to say, something magical will happen.

I’ve got news for you: magic only happens at tradeshows and on television. So if you are banking on anything resembling “magic”... “miracles”... “hope”... or “destiny” to make your business any different -- in this case, you could subscribe to every single e-mail list on the internet, and nothing will ever happen. If this is you, you are wasting your time reading my blog or e-zine, or anyone else’s. You are far better off just sitting around playing video games, drinking, reading, eating, or watching dirty movies. You’ll get the same end result in your business, but at least you won’t be wasting your time or deceiving yourself, AND you’ll be doing what you really like to do. (If this were me, I’d smoke cigars, read books, and go fishing.)

Now the GOOD thing about being a freeloader, is that since you never pay for anything, and since your investment in yourself is close to zero, you get to be very selective in what you hear and what you listen to.

It’s called “selective denial” or “selective hearing.”

When you’re investing money in advice, you tend to take it. When you get it free all the time -- you fall back on the “I get what I pay for” adage, and tend to judge anything that doesn’t feel “comfortable,” as being incorrect, when in fact, what makes you feel uncomfortable is usually the exact thing you need to do.

So with that in mind, I would bet my house on the fact that many people will delete today’s missive as fast as they read it -- burying the words deep in their mental garbage pail, as if they were a scary memory they don’t want to re-live.

And that’s because for most of these folks, this is exactly what today’s message will be: too scary for them to deal with.

Anyway, not to get too caught up in my rant, today I want to talk about leverage.

Last night, we had our monthly coaching call for my Mavericks Group (you can find information about this program at http://www.kingofcopy.com/mavericks), and one of the members, who’s been slowly but steadily making progress, bit by bit... move by move, recently took my advice and hired someone to take over from doing some of the dirty work he was doing himself.

This is called “leverage,” and it is the opposite of “working stupid.” See, most people think working “hard” means THEY are working hard. And although there’s no getting around you having to work hard to get anywhere, there is absolutely zero leverage in ONLY you working hard. What you want to do, is have other people working hard FOR you, and in this, you will find the leverage you need, to move you forward.

Think about it, if you are doing all the work, all the time... then how can your time (and the amount of cash that flows into your account), ever increase in value? If you’re doing all the administrative crap... fixing your website... licking the stamps... and doing all the other lower level work you can pay someone else to do, how can you ever create higher value for your own time?

Yes, I know -- most people will say, “work more hours -- do the mundane low-paying stuff after you finish the higher valued stuff.” But if that’s your answer, wouldn’t you still rather be working more hours on tasks that will bring you GREATER money, instead of tasks that will bring you less money?

You still haven’t solved the problem of your time being spent on low level tasks, unless you get other folks to do these things for you.

The formula for business is simple: What you put in, comes out. What you reap, you sow.

If you sow creative seeds that are unique and highly valued, your crops will be rich and prolific, sweet and tasty.

However, if you sow 10-dollar an hour seeds, the only thing you will sow and be prolific at, is growing weeds. And ultimately, too many weeds strangle the few healthy plants remaining.

The choice is yours.

Now go sell something, Craig Garber

P.S. If you are one of these people who I described -- either you’re afraid to make the leap of faith and give yourself leverage in your business, or... you’re banking on “magic” or “hope” to make your successful, then you need to read the NEW version of The Science Of Getting Rich. I’ve re-published this book, which is SO good, I re-read it myself once each year, around this time as a matter of fact. You’ll also find out some very revealing secrets in there about my own personal story, and I think this will be somewhat inspirational for you. If you haven’t read it, I will promise you it is the best $9.97 you will spend this year, and you can find it at http://www.kingofcopy.com/science

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THE Biggest Lessons I’ve Learned In 2007

Tomorrow I will be hosting the final Seductive Selling Coaching Call for 2007, and I will be spilling the beans about the biggest lessons I’ve learned this year, and some of the bigger mistakes I’ve seen made (and many of them will surprise you, for sure).

If you’d like to join me on this call, which will take place at 2pm Eastern time, you now can do so.

See, in the past, the only way to get involved in this coaching program was by ordering my Seductive Selling System (which you can find at http://www.kingofcopy.com/seductive). Due to popular demand though, I am now opening this program to everyone, regardless of whether you own the System or not.

A proper letter will be posted after the first of January, but for now, you can sign up for these calls at http://www.kingofcopy.com/seductivecalls

In this program, which offers you a thorough review of a different structured topic each month... you get to send in your questions ahead of time to a special e-mail address, you get the monthly CD of the recorded call, and you also get the transcript of the call as well -- all for only $197 (including postage and handling) -- which is DIRT cheap if you know anything about coaching.

Every serious student of marketing devours this information, month-in and month-out, and benefits from it daily. Not only does it increase your bottom line, but it dramatically increases your ability to control your relationships with your prospects and clients, as well as your freedom and independence. If you like the “Have it your way” mentality of Burger King, and you’d like to be able to apply this same mantra to your business, and therefore to your life, then getting on these calls is the fastest shortcut to all the new business you can possibly want.

After you sign up, someone from my office will contact you with the information about tomorrow’s call (phone number and access code).

Now go sell something, Craig Garber

P.S. If you have any questions about this program, feel free to contact my office at the number on the application. Someone will get back to you promptly. And again, that sign-up form is right here: http://www.kingofcopy.com/seductivecalls

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More lessons on “getting the money first”

The other day we talked about getting paid up-front, and how critical this philosophy has been to the success of many businesses, specifically H. Wayne Huizenga, the founder of Blockbuster Entertainment, AutoNation, and Waste Management.

But the thing is, when you put your mind to it (or should I say “if” you put your mind to it), you can figure out how to use this concept in almost any business.

For example, there are a couple of brothers up in Portland, Maine -- the Ready brothers, owners of Ready Seafood -- who’ve turned their mundane Lobster business, into a personalized lobster food-gathering service, simply by pre-selling their catches.

They’ve completely re-positioned their business. Instead of them selling you lobster catches, you now get your very own lobster trap, and you’re entitled to all the fresh catches from that trap during the entire lobster season. Not only that, look what else you get:

• Own a lobster trap and all of the lobsters caught in it
• Monitor your catch online
• Ship your lobsters to whomever you choose, wherever you like, whenever you want
• Have your own lobsterman (They post periodic blogs so you are up to date with what’s going on and you “know” who they are.)
• Support the working waterfront and marine education (10% of profits go to the Gulf of Maine Research Institute)

See, by getting paid up-front, not only have they eliminated cash-flow as a problem, but they’ve changed the entire positioning of their business.

How can you get paid first, and perform after? Figure this out and you’ll make major leaps forward, very rapidly.

Now go sell something, Craig Garber

P.S. If you want to learn “positioning,” check out The Seductive Selling System. Not only will you learn how to position yourself at the top of the mountain, but you’ll also discover how to push ALL your prospects emotional buy-buttons as well. Make 2008 your best year ever, once-and-for-all, and get it right here: http://www.kingofcopy.com/seductive

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Rules For Tonight’s Teleseminar

Tonight I will be hosting the LIVE four-hour question and answer teleseminar. I will personally work on your business and help you create and refine new and existing lead generation strategies, as well as developing specific steps so you can execute these strategies.

The call will be from 6pm until 10pm Eastern time.

There are a few rules, however, so I want to lay them out now.

Everyone who has e-mailed their questions in will get their questions answered first, in the order I received the questions, with one exception -- if I have anyone from Europe on the call, I will answer those questions first because they are 5 hours ahead of us.

When I answer your questions, I’ll call your name and if you are on the call, it would be in your best interests to let me know, in case you have any follow-up questions, or in case you didn’t understand my answer.

Some folks have sent in more than one question, but before I start answering seconds, I will make sure everyone on the call has got their first question answered.

The questions that have been sent in are absolutely outstanding. Here are just a few of the things we’ll be covering:

• How to generate leads in highly competitive situations!
• What to do when your company doesn’t have a good reputation -- how do you overcome this, without wasting time or money?
• What’s the best way to sell directly to consumers, as opposed to businesses?
• What’s the best way to attract pre-qualified clients (the answer to this one in particular, may surprise you)!
• What are some of the biggest failures I’ve had -- and how do I make sure they don’t happen again!
  
• What’s a good “bribe gift” to give people listening to your teleseminar, to get them to take action and accept your offer!
• The biggest difference between business-to-business and business-to-consumer communication?
• And... literally DOZENS more!
  

This really is your very LAST chance to get in on this call. All you need to do is invest in Lead Generation Explosion, which you can do right here: http://www.kingofcopy.com/leads

Frankly, the investment you’re going to make in this system, gets repaid MANY MANY times over, just by listening in on this call tonight (you’ll also get the CD’s and transcripts of the call, in case you can’t make it!) -- not to mention, you get the exact sales copy and unusual marketing strategy I created, to generate a 42.7% response on a first mailing.

So don’t delay here -- time’s precious, and this chance at having me work directly on your business, is NOT an opportunity you’re going to have again.

There will also be some VERY heavy hitters on this call.

Now go sell something, Craig Garber

P.S. Again, JUMP on this RARE opportunity to have me working directly on your business by going to http://www.kingofcopy.com/leads

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What you can learn from the trash man.

For 16 years I lived just outside of Fort Lauderdale, in a town called Plantation.

And one of the most famous businessmen to come out of Fort Lauderdale in recent times, is a man of Dutch descent named H. Wayne Huizenga. Through aggressive business practices, and an obsessive work ethic, Wayne Huizenga has amassed a veritable fortune for himself, and a slew of accomplishments to go along with it.

For example, Huizenga is the only person to build THREE Fortune 1,000 companies: national trash hauler Waste Management... video conglomerate Blockbuster Entertainment... and the largest car dealer in the country, the no-haggle AutoNation.

He also owns the Miami Dolphins (and Joe Robbie stadium) and he used to own the the Florida Marlins baseball team and the Florida Panthers hockey team, which means he’s the only person to ever own three different sports teams in one marketplace (two of them have won National Championships -- hint: NOT the Dolphins).

Now take a look at these three businesses and the industries they are in:

Garbage... video rentals... and used car dealerships.

Can you figure out the one thing they all have in common?

Try and guess now...

Nope, not recurring revenue -- but that’s a good guess...

Nope, not labor-intensive -- but that’s another good guess...

Can you figure out what it is?

No?

O.K., I’ll tell you. The one thing each of these businesses has in common is that they get the money FIRST, before they deliver their products or services.

Make sense?

See, one of Huizenga’s philosophies is to get involved with businesses that have no receivables in them. And when you don’t have a receivable balance to watch, cash-flow is not an issue and “client financing” and “customer management” are not issues either.

And this is one HUGE headache less you have to deal with, isn’t it?

So you see why “get the money first” is good, no? Frankly, it’s one of the reasons I went into publishing.

Now between today and tomorrow, I want you to try and figure out how you can “get the money first” in your business. I’ll post any good ideas sent into me, and I’ll also tell you a story about a very unusual business that’s also profiting because they are “getting the munney first.”

Now go sell something, Craig Garber

P.S. ONLY ONE DAY LEFT!

Would you like to generate more pre-qualified leads? Leads who are pre-disposed to working with you and who are eager and excited about giving you money?

Or do you have a particular issue about generating leads in your business that’s been frustrating you? Would you like me to PERSONALLY fix this for you, one-on-one? If so, then you MUST be on the FOUR HOUR lead generation teleseminar I will be hosting TOMORROW, December 12th. You get to participate on this teleseminar FREE, when you order Lead Generation Explosion -- but beware, you have about a day left to do this!

If you are serious about your business, and about attracting better quality clients, then don’t walk, but RUN and JUMP on this RARE opportunity to have me working directly on your business by going to http://www.kingofcopy.com/leads

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Why conventional wisdom will destroy you.

Most people foolishly rely on conventional wisdom whenever they can.

Why?

Because it’s “safe.”

At least... in theory it’s safe.

But in reality, what’s meant by safe, isn’t always “safe.” It all depends on what your goals are.

For instance, if you or someone you love is really sick, conventional wisdom and standard medical protocall may tell you to take a series of medications, or perform a series of surgeries.

And in some cases this may be a good practice to follow, but... in others it may not.

For example, let’s say the “conventional” outcome of this treatment is that your hearing, or your mobility, or your eyesight, may be compromised by 50% or more.

Is following the conventional path in this case really “safe”?

Maybe... maybe not?

Depends on how you want to live life.

And how about when it comes to business or to finances?

If you ask a financial planner or a business-person how to get an edge, (and I know this because I used to be a financial planner), they will tell you things like, “Save more, do things like cut down on those $4 dollar lattes you drink every day... read books and magazines online instead of subscribing to them... eliminate your cable television stations and only stay in 3-star resorts instead of 4 and 5-star resorts. If you do all these things, you’ll probably save a few grand minimum, each year.”

Is this “safe” advice?

Well... it depends.

If you’re working hard so you can live a BETTER life, then skimping on the things you get enjoyment out of, like vacations, fi-fi drinks, and cable TV, isn’t going to make you even one bit happier, is it?

After all, if you’re not working to enjoy the fruits of your labor, then why the hell are you working?

But there again, when it comes down to it, most people aren’t very happy, and they don’t get a lot of enjoyment out of their lives or their businesses, do they?

Nope, they don’t.

And that’s why it’s called “conventional” wisdom -- because following conventional wisdom is the surest path to getting average, or “conventional” results.

And the people who give you advice like, “cancel your cable television” as a way to save a few bucks, aren’t really focused on winning. They’re focused on “not losing”, and there’s a HUGE difference.

Winning wisdom encourages you to figure out how to earn more, so you can enjoy MORE luxuries of life, AND save a few dollars along the way. It’s a smarter road to travel, because who doesn’t enjoy being “wealthier” versus, “skimping?”

You tell me.

Because the choice... really is... yours.

Now go sell something, Craig Garber

P.S. ONLY TWO DAYS LEFT! Would you like to generate more qualified leads? Or do you have a particular issue about generating leads in your business that’s been stumping you? Would you like me to PERSONALLY fix this for you, one-on-one? If so, then you MUST be on the FOUR HOUR lead generation teleseminar I will be hosting Wednesday, December 12th. You get to participate on this teleseminar FRE.E, when you order Lead Generation Explosion -- but beware, there are only 2 DAYS LEFT to do this! If you are serious about your business, and about attracting better quality clients, then don’t walk, but RUN and JUMP on this RARE opportoonity to have me working directly on your business by going to http://www.kingofcopy.com/leads

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If you enjoyed this, feel free to pass it on to a few of your friends and business associates. Or, simply have them subscribe themselves! Send them over to http://www.kingofcopy.com

Why conventional wisdom will destroy you.

Most people foolishly rely on conventional wisdom whenever they can.

Why?

Because it’s “safe.”

At least... in theory it’s safe.

But in reality, what’s meant by safe, isn’t always “safe.” It all depends on what your goals are.

For instance, if you or someone you love is really sick, conventional wisdom and standard medical protocall may tell you to take a series of medications, or perform a series of surgeries.

And in some cases this may be a good practice to follow, but... in others it may not.

For example, let’s say the “conventional” outcome of this treatment is that your hearing, or your mobility, or your eyesight, may be compromised by 50% or more.

Is following the conventional path in this case really “safe”?

Maybe... maybe not?

Depends on how you want to live life.

And how about when it comes to business or to finances?

If you ask a financial planner or a business-person how to get an edge, (and I know this because I used to be a financial planner), they will tell you things like, “Save more, do things like cut down on those $4 dollar lattes you drink every day... read books and magazines online instead of subscribing to them... eliminate your cable television stations and only stay in 3-star resorts instead of 4 and 5-star resorts. If you do all these things, you’ll probably save a few grand minimum, each year.”

Is this “safe” advice?

Well... it depends.

If you’re working hard so you can live a BETTER life, then skimping on the things you get enjoyment out of, like vacations, fi-fi drinks, and cable TV, isn’t going to make you even one bit happier, is it?

After all, if you’re not working to enjoy the fruits of your labor, then why the hell are you working?

But there again, when it comes down to it, most people aren’t very happy, and they don’t get a lot of enjoyment out of their lives or their businesses, do they?

Nope, they don’t.

And that’s why it’s called “conventional” wisdom -- because following conventional wisdom is the surest path to getting average, or “conventional” results.

And the people who give you advice like, “cancel your cable television” as a way to save a few bucks, aren’t really focused on winning. They’re focused on “not losing”, and there’s a HUGE difference.

Winning wisdom encourages you to figure out how to earn more, so you can enjoy MORE luxuries of life, AND save a few dollars along the way. It’s a smarter road to travel, because who doesn’t enjoy being “wealthier” versus, “skimping?”

You tell me.

Because the choice... really is... yours.

Now go sell something, Craig Garber

P.S. ONLY TWO DAYS LEFT! Would you like to generate more qualified leads? Or do you have a particular issue about generating leads in your business that’s been stumping you? Would you like me to PERSONALLY fix this for you, one-on-one? If so, then you MUST be on the FOUR HOUR lead generation teleseminar I will be hosting Wednesday, December 12th. You get to participate on this teleseminar FRE.E, when you order Lead Generation Explosion -- but beware, there are only 2 DAYS LEFT to do this! If you are serious about your business, and about attracting better quality clients, then don’t walk, but RUN and JUMP on this RARE opportoonity to have me working directly on your business by going to http://www.kingofcopy.com/leads

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If you enjoyed this, feel free to pass it on to a few of your friends and business associates. Or, simply have them subscribe themselves! Send them over to http://www.kingofcopy.com

Which one of these 2 dinners do you prefer?

Would you rather have a ten-course meal prepared by the chef who boils hot dogs at Nathan’s Famous Restaurant out in Coney Island, or... a three-course meal prepared by the same chef who runs the kitchen at Smith & Wollensky’s steak house on Park Avenue in New York City?

Chances are good, you want the Smith & Wollensky meal, right?

The thing is, when you’re generating leads, you need to consider the types of prospects you’re attracting, in a similar manner. Meaning, are you attracting hot dogs or filet mignon?

Something you must deliberately think about before you sit down and create your lead generation campaign, is whether or not you’re going for quality, or quantity?

It is fairly easy to get a lot of people to respond to an ad that’s trying to generate leads. All you need to do is create a big appeal, and make giant big bold promises that “everyone” wants to hear.

But is this what you really want?

Few people can actually sell to the masses -- regardless of what niche or industry you’re in -- and in fact, what usually happens when you try and do this is you wind up getting loads of tire-kickers and looky-loos to respond, instead of targeted qualified prospects who actually WANT what you’re offering.

So how do you “limit” who responds to your offer, while boosting the quality of the people who DO respond, so you’re more likely to get these qualified prospects?

Well, reality is there are MANY different ways you can do that, but let’s talk about a few of them you can easily use right away.

One way is exposure. You want to make sure you’re running your ads or mailing your piece to as focused a list as possible. So for example, if you’re running a display ad and you want to target executives, you don’t run it in People Magazine, you run it in Fortune or Money, or The Wall Street Journal or Investors Business Daily.

Another way is by simply letting your prospects know who this ad is really for. So let’s say you’re advertising something to high-end manufacturers reps, you might have a headline like this:

Urgent News For Manufacturers Reps Making Over $275,000!

This pretty much weeds out everyone else, doesn’t it? Of course you’re going to have to put some copy in the body of your piece that backs this up and hammers this message home, but you get the gist of what I’m saying here, right?

And lastly, the other way you can be selective, is by telling your prospects who this ad is NOT for. So let’s go back to that last example about the manufacturers reps. Somewhere in the body copy, you’re going to want to say something like, “Look, if you’re new to this game, or if you simply aren’t earning $275,000 dollars a year or more, then this ___ is NOT for you, and in fact, if you DO respond and you don’t meet the very simple criteria we’ve outlined, rest assured, we will NOT only withhold this information, but we will delete your name from our database for any future correspondence you MAY qualify for and benefit from. O.K.?”

That’s not too hard, is it?

So remember the three ways of getting better prospects:

Get the right exposure... tell them who the ad is for... and tell them who it’s NOT for.

Easy, right? (Make sure you read today’s P.S. if you found this tip helpful!)

Now go sell something, Craig Garber

P.S. Do you have a genuine question about generating leads that you’ve been struggling with? Would you like me to PERSONALLY answer it for you, one-on-one? If so, then you MUST be on the FOUR HOUR lead generation teleseminar I will be hosting next Wednesday, December 12th. You get to participate on this teleseminar FREE, when you order Lead Generation Explosion -- but beware, there are only 6 DAYS LEFT to do this! If you are serious about your business, and about attracting better quality clients, then don’t walk, but RUN and JUMP on this RARE opportunity to have me working directly on your business by going to http://www.kingofcopy.com/leads

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If you enjoyed this, feel free to pass it on to a few of your friends and business associates. Or, simply have them subscribe themselves! Send them over to http://www.kingofcopy.com

Up Next: Where to find the toilet paper.

Just got back in from the Big Apple late last night, and what a great vacation away! It snowed on our last day -- not enough to be a weather problem -- but enough to enjoy all the winter and holiday spirit New York City has to offer this time of the year.

I’ll have some pictures in the December issue of Seductive Selling (http://www.kingofcopy.com/ssnl )

Anyway, here’s a business idea that’s been developed recently. It probably isn’t going to make the owner a fortune, but it will probably teach them a lot, lead them to a few new opportunities they didn’t know about before, and... serve their customers in a very, uh... “unique” way.

And frankly, it’s a service you can develop and promote in your own town, regardless of where you live, and one that ANYONE in New York City or any other big city -- whether you’re a tourist OR a native -- can use.

It’s called the SatLav, and it’s based on SatNav, or “satellite navigation” -- which is basically the backbone of how GPS systems work. The SatLav is a toilet-finding service for cell phone users, and it’s now available in one of the more crowded sections of London.

All you need to do is text the word “toilet” to the SatLav folks, and you’ll get a message right back telling you the location of the closest toilet in your area. At only 50 cents a poop, sorry, I mean “pop” -- it’s only 50 cents a pop for each request you make -- it’s a great value.

You can probably set up a system like this to find anything: Mexican food, margaritas, fish and chips, pay telephones, off-track betting stores... the list is endless. And of course, you can then get sponsorships for top placement or first position in your listing, and I’m sure once you take the plunge, LOADS of other ideas would come up that would make sense to offer. Besides, your marketplace will tell you what they want, if you ask them.

Up next: where to find the toilet paper, a equally valuable service, no?

Now go sell something, Craig Garber

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